Social Media Coordinator

Leading Hotel Management Company based in Orange County is looking for a  Social Media Coordinator to assist their team!

Essential Duties/Responsibilities:

• Participation in online conversations, personifying each hotel in a positive, helpful light by listening to users, being sensitive to hot button topics and issues, and providing a solution whenever possible
• Manage customer interactions on social media platforms with strict response timing, escalate issues where appropriate
• Help execute the social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification
• Moderate all user-generated content in line with the policy for each community

• Execute custom content marketing strategies, including content curation of relevant articles, images, videos, infographics and other highly compelling items. Some copywriting, including creation of conversion-optimized titles and intros along with social SEO copy.

• Implement platform-specific best practices across various platforms and social communities including, but not limited to, Facebook, Twitter, Google+, YouTube, Pinterest, LinkedIn, and Instagram

• Track, analyze, and report on the campaigns
• Foster interactivity, engagement, community growth, expertise, trust, and loyalty. Seek out opportunities for conversation
• Perform outreach activities, including developing and maintaining relationships with key bloggers and other influencers. Leverage those relationships and opportunities where appropriate
• Utilize third-party social media management tools

Job Requirements:

• 1-2 years' work experience in social media, communications or content marketing
• Demonstrable experience working in social media and knowledge of social analytics tools
• Technical knowledge and understanding of social media platforms, metrics and tracking

Ideal Candidate Will Have:

• BS degree in Journalism, PR, Communications, IT or related field
• A self-starter, multitasker and ability to take ownership
• Excellent written and verbal communication skills
• Ability to work in a team environment
• Project management and organization skills
• Learns quickly and able to change in fast paced environment
• Ability to handle the pressure of meeting tight deadlines