Beauty

Fulltime
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Job# 31448 BH# 367745
Contact# 5802175

Social Media Manager (K-Beauty)

Client Overview: 

Our client is a well-established K-Beauty brand known for their Sheet Masks. They're launching in the US this year. 

Position Overview:

In this role, you would be responsible for developing and implementing social media and influencer strategies and managing day-to-day community/social platforms. 

Responsibilities:

  • Develop and implement strategic and comprehensive social media plans; ensure consumer acquisition and engagement supports the brand's marketing objectives
  • Implement social initiatives involving influencers, promotional strategy, and cross-brand engagement to increase brand awareness
  • Maintain strong relationships with key agency partners to maxmize spend, ROI, analytics, and post-campaign reporting 
  • Create innovative and strategic content across all social media platforms
  • Oversee social metrics, such as growth, engagement, conversation, amplification, and leads across owned channels to guide social strategy

Key Qualifications:

  • Bachelors Degree
  • Must have Beauty influencer and social media experience (skincare is a plus)
  • Must have community & agency management experience
  • Comfortable working in a start-up arm