Fashion

Freelance
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Job# 31567 BH# 368326
Contact# 5988403

Social Media Manager

Client Overview: 

Our client is a popular fashion brand creating the latest must-have accessories. Their contemporary, on-trend, and chic designs effortlessly complement any stylish look.

Position Overview:

In this position, you would be responsible for managing the social media strategy through competitive research, platform determination, benchmarking, messaging, and audience and influencer identification.

Responsibilities:

• Lead social media strategy through competitive research, platform determination, benchmarking, messaging, and audience and influencer identification 

• Oversee key social media messaging across all platforms, including Instagram, Facebook, Twitter, Tumblr, YouTube, LinkedIn, and Reddit 

• Track and monitor the company’s social media presence, evaluate SEO and web traffic metrics, and communicate with followers

• Manage planning and segmentation, creation of collateral, analyzing individual channels, and forecasting

• Direct the social media marketing strategy to grow followers and increase engagement within key audience segments

Key Qualifications:

• Bachelor’s degree

• 3-6 years’ social media marketing experience
• Experience in outreach, sales, grassroots, social media, digital PR, buzz building, and building sustainable communities