Fashion

Freelance
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Job# 31697 BH# 369209
Contact# 5268138

Social Media / Marketing & PR Coordinator

Leading Swim Manufacturer in Orange County is looking for a Social Media / Marketing & PR Coordinator to join their team! 


The Social Media / Marketing & PR Coordinator will be involved in the day-to-day marketing activities such as creation/managing of all social media materials, research, organization, development, execution, advice, and responding to marketing & PR queries. 
Responsibilities
- Create and edit social media content for all social media platforms, i.e.; Facebook, Twitter, Instagram, Pinterest, etc. for 3 separate swim brands. 
- Create social media marketing campaigns and content for established swimwear brands. 
- Guide marketing staff on best practices for social media content marketing tools and platforms. 
-Deliver market tracking and research by collecting, analyzing, and summarizing social media data and trends. 
- Report regularly on social media results for business objectives. 
- Manages incoming product requests from influencers/editors, ensuring quick turn-around on requests and working to maximize product placement and editorial and broadcast coverage. 
- Keeps track of contacts and creating new leads for PR efforts. 
- Tracks editorial coverage and product placement across all media. 
- Regularly engages in relationship-building activities with media. 
- Creative writing skills for media & influencers pitches. 
- Always on the lookout for new opportunities for events and promotions, gathering up ideas on local special offers, sales & events. 
- Assistance with conceptualizing photo shoot looks and trends. 
- Assist with managing all trade show coordination. 
- Manage the retailer advertising program. 
- Manage website content for 3 brands 
- Assisting with photo shoots, style pulls, styling, mood boards & occasional fittings. 
- Miscellaneous errands & tasks as needed. 
- Knowledge of Facebook and Instagram advertisements and how to create/ run them. 
- Works closely with Marketing Director to focus on proactive outreach strategies. 

Job Requirements: 
- Social Media, marketing, & PR experience is needed. 
-Experience in fashion or swim preferable. 
-This candidate must be able to work in a fast-paced, detail-oriented environment and possess the ability to balance a variety of responsibilities and handle many projects simultaneously, efficiently, and accurately. 
-Candidates must be able to demonstrate initiative, creative thinking & problem-solving, analytical, and organizational skills. 
-Excellent communication skills (written and verbal) including editing and copyediting are necessary. 
-Proficiency in social media (blogging, Facebook, Twitter, etc) and Microsoft Office (Word, Excel, Powerpoint) a must. 
-College degree required. 
- Shopify experience. 
-Knowledge of HTML and Wordpress is a plus.