Social Media & PR Manager
Our client is a well-known beauty brand offering the latest must-have beauty tools for every trendsetter. With their contemporary, on-trend, and high-quality products, it’s never been easier to achieve the most flawless beauty looks.
As the Social Media & PR Manager, you would be responsible for directing the PR, social media, and influencer strategy and managing strong relationships with key media leaders.
• Create, execute, and optimize a full-scale PR strategy and lead and execute events, and maintain strong relationships with key media leaders
• Manage strategies and drive results aligned with the PR weekly, monthly, quarterly, and annual goals and track brand impressions
• Develop and implement a social media strategy for each brand and establish an annual plan for increasing awareness and engagement across Instagram, Twitter, Facebook, and YouTube channels
• Oversee community management by holding authentic dialogues and answering customer questions and complaints in a timely and professional manner
• Implement and manage influencer marketing programs, track published influencer content, and assist with creating campaign reports
• Research and identify key influencers across multiple channels and source, build, and maintain the influencer database of bloggers, advocates, and influencers
• Bachelor's degree in marketing, public relations, journalism or related fields
• 3+ years’ social media and public relations experience