E-Commerce Jobs

Print this Job Refer a Friend Apply for this Job!
Job# 36546 BH# 391250
Contact# 6251788

Sr Brand Strategist

Sr Brand Strategist
Seattle, WA

Our client is seeking a Senior Brand Strategist to join their team! This is a great opportunity for someone who is customer-obsessed and passionate about creating and driving brand strategy.


The Senior Brand Strategist will be responsible for product naming, brand positioning and developing complex messaging frameworks in the consumer payments space. This person will have a proven track record of deeply understanding customers and translating that knowledge into actionable results.


  • Prepare customer facing messaging to marketing channel owners
  • Create messaging strategy for key target segments
  • Lead the development of brand voice and personality, partnering with UX team
  • Understand local needs and adaptations to messaging required for international territories
  • Serve as business owner for all brand research and tracking studies partnering with Market Research and UX
  • Drive brand consistency across marketing assets worldwide including with partner teams
  • Measure key KPIs to increase familiarity
  • Regularly audit competitive strategic analysis, customer/target audience segmentation, and consumer insight development
  • Act as strategic lead for new feature updates/ go to market strategies and all marketing initiatives
  • Use compelling and comprehensive data to measure performance of programs and drive innovation
  • Plan and help execute all communications and media actions on all channels, including online and social media


  • Experience leading and developing naming, positioning and brand strategy for a global brand or product portfolio
  • Experience collaborating with key internal stakeholders
  • Experience building and measuring content across channels; such as on-stage keynotes, sales presentations, and blog and website content
  • Understanding of how to achieve brand consistency


  • MBA
  • Experience managing complex brand portfolios
  • A demonstrated track record of developing and tracking brand sentiment and recall through qual and quant mechanisms