Sr Marketing Data Anayst

Our client, a creative agency, is looking for a Senior Data Analyst with a love for data visualization. This position will be part of their Digital Production and Design Research teams and support their growing advocacy work. 

Key Responsibilities

·  Monitor and track how and when elected officials discuss issues of key importance to clients and identify trends

·  Develop KPIs, reports, and dashboards using BI / data visualization tools

·  Evaluate multiple sources of data, anticipate analysis requirements, and identify areas for improvement

·  Inform and populate data dashboards with detailed findings

·  Conduct meetings and presentations to share ideas and findings with teams

·  Gather critical information from meetings from various stakeholders and produce useful reports

·  Manage projects, develop plans, and monitor the performance of multiple advocacy campaigns.

·  Monitor analytics deliverables and ensure timely completion of assigned projects

·  Work with digital and design teams to inform client-facing, data-driven products.

Requirements

·  Demonstrable ability to craft actionable data-driven narratives to drive performance improvements

·  Experience in building / leading data modeling 

·  Ability to transform multiple data streams into clear takeaways

·  Strong analytical skills with an understanding of statistical techniques: hypothesis development, designing tests/experiments, analyzing data, drawing conclusions, and developing actionable recommendations

·  Proven knowledge with analytics suites such as Google Analytics, Adobe Analytics, Conviva, Sprinklr

·  Preferred experience with analytics visualization platforms such as Tableau, Microsoft Power BI

·  Ability to highlight and effectively communicate data architecture needs

·  Showcase good written and oral communication skills

·  Ability to multitask

·  Have good interpersonal skills

·  Excellent documentation skills

·  Undergraduate degree in political science, business, or related field

·  3-5 years prior experience in data analytics preferred

·  Tools Required:

·  Excel (for data analysis and building clean data tables for presentations) 

·  PowerPoint or Google Slides 

·  Familiarity with the fundamentals of statistics and analysis 

·  Sprinklr (or other similar social listening tools) 

·  Facebook Analytics and Facebook Ad Manager

·  Familiarity with Data Visualization software (Tableau or similar data visualization tools)