Marketing

Fulltime
Toronto, CA
08-07-2018
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Job# 29680 BH# 355272
Contact# 5563670

VP, Creative and Content

Client Overview: 

Our client is a well-known consumer goods company creating the latest must-have toys. Their high-quality, innovative, and dynamic approach establishes them as a leader in the industry.

Position Overview:

In this position, you would be responsible for leading all aspects of the company’s marketing campaigns, including concept development and execution.  

Responsibilities:

• Lead the development and execution of all marketing campaign creative assets, including video, digital, and social media
• Ensure all creative content is aligned with the company’s strategy and brand guidelines in partnership with the Head of Campaign/Accounts

• Oversee creative content production and post production; serve as the educator of the brand and products and share how they work
• Remain current of emerging industry trends, conduct research, and analyze trends to recommend innovative digital experiences 

Key Qualifications:

• Bachelor’s degree

• 10+ years’ entertainment, agency or toy company experience within a creative advertising role 
• Creative and production team management experience with a major studio, television network, advertising/marketing agency, production company, or kid’s consumer products company
• On-set production experience