Beauty Jobs
VP of Marketing
Note:Relocation to Seattle provided
Client Overview:
Our clientis an innovative startup beauty company presenting the latest must-haveskincare and makeup for every beauty enthusiast. Their modern, on-trend, andfun approach inspires you to feel your most beautiful every day.
PositionOverview:
In thisposition, you would be responsible for establishing 360 marketing programs to drive businessgrowth from organic and paid channels. You would also be responsible formentoring a team and working with cross-functional teams.
Responsibilities:
• Create and implement 360 marketing programs to drive business growth from organic andpaid channels to drive thegreatest impact for new customer growth and experience
• Establish the marketing product and launch supportcalendars, including an 18 month detailed plan and a three year overview
• Lead the research and development of new productinnovation in partnership with the product development team
• Achieve new customeracquisition goals across key distribution channels, including subscription,ecommerce, and physical retail
• Leverage analyticsto optimize activities and spend across all channels and mentor team members to achieve business results
• Collaborate with cross-functional teams, such as creative, PR, productdevelopment, and category to ensure consistent messaging across all consumertouch points
Key Qualifications:
• Bachelor’s degree, MBA preferred
• 10+ years’ brand and beauty marketing experience
• 5+ years’ team managementexperience
• Experience managing successful integrated marketing programs acrossall digital platforms, including SEO/SEM, affiliates, display, and social