Web Content Manager - Freelance
Our client is looking for a Web Content Manager. This is a freelance position onsite that has potential to go fulltime for the right candidate.
The Web Content Manager oversees creation and curation of content on the client's website with the goal to effectively promote the brand, special events and programs.
The website is a critical channel for t recruitment as well as a key communications tool for all audiences. In addition to proven technical skills in the areas of web content development, SEO and user experience, this role requires strong problem solving, reporting and verbal and written communication skills.
The Web Content Manager will work in close collaboration with marcomm's editorial and digital graphics teams to produce and update engaging written & visual content.
He/she will also work closely with Computing and Information Services to optimize delivery of responsive content across desktop, tablet and mobile platforms.
This role requires a strong troubleshooter who can act quickly to solve problems. He/she will also liaison daily with other departments to ensure that web content is updated, accurate and compelling.
Specific responsibilities include:
Reviewing competitive research to identify communication strategies, themes and stories, developing proactive content recommendations, responding to community requests for content development, participating in content calendar discussions, strategizing the best channels for specific content distribution, interviewing individuals for story development, writing and editing stories and blogs, working with other marcomm team members to coordinate photo and video content related to copy, posting content, editing and proofreading digital content, and analyzing web metrics.
The Web Content Manager must work effectively in a collaborative team, with the ability to lead initiatives and motivate teamwork. Must be proficient in web production tools, Ingeniux, Adobe Illustrator, HTML (including forms, iframes, box-model, meta tags), coding HTML5. Familiarity with Salesforce a plus.
Any experience working with enterprise sites in education or non profits highly desired.
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