Must Ask Questions For Any Interview

If you’re a seasoned interviewer, you probably have your favorite, must-ask questions no matter the position. These questions have proven to get you the answers you need to see if the candidate will be a good fit for the open role, company, and team. At 24 Seven, we’re always looking for ways to improve the hiring process. So, we asked our expert recruiters what their must-ask questions are based on the job they’re recruiting for. If you’re in the hiring process, try out these questions in your next interview!

Digital Marketers, Campaign Managers, CRM Managers or Email Marketers

Interviewing Digital Marketers, Campaign Managers, CRM Managers, or Email Marketers? Dive in deep with these questions:

• What was your most successful campaign, and what were the results?
• What is your process when measuring engagement for a campaign? And what do you consider the most important factor when determining the success of a campaign?
• What is your strategy to improve engagement, acquisition, retention & re-engagement either in your current role or at X company?
• What is the lifecycle of a project and what is your role in it?

Designers

When interviewing Designers, find out their strengths and weaknesses on an individual and team level with these questions:

• Describe the most complex design problem you’ve had to solve. What specific restrictions made it difficult?
• How have your strengths influenced specific products/projects you have worked on and what was your role in that process?
• How do you find a balance between design and strategy?

Data Focused

If you’re focused on including Big Data in your upcoming campaigns and are looking for a candidate to set you up for success, we suggest asking:

• How do you use data to inspire content and what results do you look for from your content?
• Thinking about the last project you were assigned to, what were the KPIs and how did you analyze the results?