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Director of Trade Marketing-Beauty

Contract type

Location

Corona Del Mar, CA

Specialty

Salary

$140K-$150K DUE

Remote

No

Reference

491656

Contact name

Cristina Sparkman

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Job description

HOT Beauty company in OC is seeking a Director of Trade Marketing, who has current experience working as a Trade/Retail Marketing Director at a beauty company and partners with Ulta and Nordstrom. MUST be on site 4 days a week!! MUST LIVE IN OC/SOCAL AREA NOW!!

Job Description:

Director Trade Marketing will partner closely with external retail partners, Conpany Leadership, Brand Marketing and Key Account Management to ensure every activation is as commercially powerful as it is creatively brilliant.

What You’ll Do:

Lead the Retail Marketing Vision:

  • Build and own the trade marketing calendar for Ulta Beauty and global retail partners, aligning brand campaigns with retailer priorities

Partner for Powerful Launches:

  • Work side by side with Leadership, the Key Account Manager and Brand Marketing to translate sell-in plans into sell-through success, from in-store visibility to retailer.com presence

Create Conversion-Driving Programs:

  • Develop 360° retail programs, integrating merchandising, digital retail media, sampling, and events to maximize shopper engagement

Global Retail Storytelling:

  • Adapt and execute Brand Marketing and Chief Creative Officer vision through strategic trade programs to local market / retailers while keeping strong global brand cohesion

Oversee Visual Merchandising:

  • Manage the VM process in collaboration with Leadership, Brand Marketing and the Key Account Manager, ensuring all displays, planograms, and gondolas are impactful, premium, and consistent with brand DNA and on budget

Measure, Learn, Repeat:

  • Share post-activation analyses with Leadership, Brand Marketing and the Key Account Manager to refine strategies and continuously elevate and scale retail execution to maximize potential

Support the Field Team:

  • Partner with leadership to support the Field Team Leaders and assist in creating strategy to maximize sales/ROI and event execution, ensuring the brand is represented consistently and powerfully at every touchpoint in store

Retailer.com Excellence:

  • Streamline communication between Brand Marketing, Ecomm and Retailer.com teams to ensure consistent messaging, imagery, and promotions across all channels

Retailer Presentation Owner:

  • Lead the development and delivery of retailer presentations, owning Trade Marketing strategy through strong collaboration and input from the Brand Marketing, Design, Social, Key Account Management and Leadership

Budget Creation & Management:

  • Develop and oversee the trade marketing budgets, allocating resources effectively across retailers and programs while tracking ROI to maximize impact

What You’ll Bring/Requirement:
• Senior-level experience in trade marketing within beauty. MIN 5+ years!
• Exceptional project management skills and a detail-obsessed eye for execution
• A balance of creative vision and commercial pragmatism
• Global mindset with experience adapting marketing programs for multiple markets and retailers

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