eCommerce and Digital Marketing Coordinator

eCommerce Coordinator

Overview
We’re seeking a detail-oriented and proactive eCommerce Coordinator to join our growing team. This role is responsible for ensuring the smooth day-to-day management of our eCommerce site, supporting marketing initiatives, and maintaining operational excellence. The ideal candidate is highly organized, has an eye for accuracy, and thrives in a cross-functional, fast-paced environment.

Key Responsibilities

Day-to-Day Tasks

• Product uploads, merchandising, pricing, and inventory checks

  • Ensure product data accuracy and timeliness on site.

• Support paid media creative briefs

  • Provide assets and campaign details for ad launches.

• Update weekly dashboards (sales, traffic, CAC, AOV, email KPIs)

  • Leverage Triple Whale as the source of truth; reporting framework managed by Brand Manager.

• Flag and track site bugs

  • Report issues to Brand Manager for fixes.

• Execute Klaviyo campaigns (email & SMS)

  • Schedule sends, QA links/images, manage segmentation.

  • Draft email + SMS calendar for upcoming weeks.

• Coordinate with operations on fulfillment issues

  • Ensure timely resolution of customer experience gaps.

• Execute promo codes, GWP offers, and seasonal launches

  • Maintain accuracy in campaign setup and reporting.

Monthly / Quarterly Tasks

• QA site before launches and major sales

  • Review links, pricing, creative assets, and functionality.

• Coordinate creative alignment across channels (paid, email, social, site)

  • Ensure consistency in messaging and visuals.

• Update reporting dashboards for full-month recap

  • Use Triple Whale as source of truth; reporting framework built by Brand Manager.

• Support brand manager on campaign execution

  • Provide operational and logistical support across initiatives.

KPIs

• Accuracy and timeliness of product and promotional data.

• On-time campaign and reporting deliverables.

• QA effectiveness (minimal errors in site launches/campaigns).

• Efficient coordination across marketing, operations, and creative teams.