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Paid Search Manager (Pharma)

Job title: Paid Search Manager (Pharma)
Contract type: Freelance
Location: Chicago
Industry:
Remote: Yes
Reference: 439487
Contact name: Hannah Sweet
Job Published: January 01, 1970

Job description

Our agency client in the Pharma space is looking to bring on a Paid Search Manager to their team on a contract basis. Must have Pharma experience! 

Understands clients’ paid search and/or social media campaign goals and implements tactical execution(s) that ladder up to goals
    • Responsible/oversight of the day-to-day planning, management, execution, and optimization of paid search and/or social media campaigns 
    • Contributes to the development of the paid search and/or social media strategy and tactical approach based on campaign goals
    • Oversees associates and their day-to-day contribution, including deadlines based on internal and client requests 
    • Responsible for QA and management of financial documentation and accountability with search and/or social platforms for accurate setup, deployment, pacing goals, and spend 
    • Proactively identifies optimization opportunities and implements, tracks, and analyzes results
    • Contributes to timely and accurate completion of client deliverables
    • Executes search and/or social-related tasks as directed by managers o Paid search: keyword research, campaign structure, ad copywriting, bulk sheet development, account QA o Social media: creative mocks, campaign build and QA, third-party audience segments, spend management, comment response, posts/ads are up to specs/best practices
    • Assists with preparing reports for clients, including analysis of spend based on key metrics, goals attained, analysis, and optimization recommendations
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