Job description
Our agency client in the Pharma space is looking to bring on a Paid Search Manager to their team on a contract basis. Must have Pharma experience!Understands clients’ paid search and/or social media campaign goals and implements tactical execution(s) that ladder up to goals
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- Responsible/oversight of the day-to-day planning, management, execution, and optimization of paid search and/or social media campaigns
- Contributes to the development of the paid search and/or social media strategy and tactical approach based on campaign goals
- Oversees associates and their day-to-day contribution, including deadlines based on internal and client requests
- Responsible for QA and management of financial documentation and accountability with search and/or social platforms for accurate setup, deployment, pacing goals, and spend
- Proactively identifies optimization opportunities and implements, tracks, and analyzes results
- Contributes to timely and accurate completion of client deliverables
- Executes search and/or social-related tasks as directed by managers o Paid search: keyword research, campaign structure, ad copywriting, bulk sheet development, account QA o Social media: creative mocks, campaign build and QA, third-party audience segments, spend management, comment response, posts/ads are up to specs/best practices
- Assists with preparing reports for clients, including analysis of spend based on key metrics, goals attained, analysis, and optimization recommendations
Expired job