Job description
Position: Sr. Creative Director100% Remote
Ideal experience: Beauty/Hair/Skin/Wellness, etc.
Job Details
Responsibilities:
- Lead the development of visual branding concepts and creative strategies to enhance brand identity.
- Oversee the creation and execution of design projects from concept to completion, ensuring consistency with brand guidelines and adherence to project timelines.
- Develop and produce high-quality copy & graphic design assets for various marketing and promotional materials, including website assets, social media graphics, email campaigns, paid advertisements, and product packaging.
- Execute design projects from initial concept to final production, ensuring accuracy, attention to detail, and adherence to brand guidelines.
- Manage and mentor a team of designers, copywriters and agencies (in-house &
- freelance), providing guidance, feedback, and support to foster growth and collaboration
- Stay updated on industry trends, emerging technologies, and design best practices to continually innovate and elevate brand presence.
- Act as a brand ambassador, maintaining brand integrity and ensuring visual consistency across all touchpoints.
- Collaborate with the project management team to define project scope, objectives, and deliverables.
- Assist with photo retouching, image editing, video editing, and asset management as needed.
Qualifications:
- 6+ years of proven experience as a Creative Director or in a similar creative leadership role, preferably in the consumer products or beauty industry.
- Track record of developing high-performing digital content & copy/messaging within a multi-layered marketing funnel
- Extensive knowledge of paid social video & static ad creative best practices for conversion & engagement
- Expertise in graphic design software such as Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign) and proficiency in digital design principles.
- Strong conceptual thinking and creative problem-solving skills, with a keen eye for detail and aesthetics
- Excellent communication and collaboration skills, with the ability to effectively present and articulate creative concepts to stakeholders.
- Demonstrated leadership abilities, with experience managing a team of designers and overseeing multiple projects simultaneously.
- Passion for design, innovation, and storytelling, with a deep understanding of brand identity and consumer behavior/sentiment.