Job description
Title: Marketing ManagerClient: Influencer Marketing Agency
Fulltime
Salary: $80-100,000
NYC- hybrid schedule (2-3 days in office)
About the client:
Our client is an innovative influencer marketing with an office that recently opened in New York.
About the role:
They are looking for hungry minded marketer to help build awareness for the company. Looking for Ideally 5-7 years of marketing agency experience, expertise in the ecosystem: events, publications, awards, platforms and strong writing & comms skills.
Responsibilities:
PR:
• Award entries [US specific, or US input to global entries]
• Booking speaker opportunities for SVP
• Booking and making recommendations for events on US marketing spend
• Any press opportunities for bylines / interviews
• Podcast placement
SOCIAL + MARKETING:
• US specific content ideas, to then be ran to Senior Brand Manager via the weekly
• Content meetings
• Responsible for briefing US team for content needed [i.e. getting US voice out there on
• our social channels]
• Briefing design on US specific assets
• LinkedIn content calendar for SVP + recommendations for wider team
• Deliverables of certain amounts of content per week in line with marketing strategy
BONUS SKILL: LOCALIZING TOV:
• Scripting US specific content
• Rewriting US version of new creds
BONUS SKILL: SEO
• Support with SEO optimization of social + influencer posts
• Support with SEO optimization of online thought pieces
WHAT ARE WE LOOKING FOR?
• Thorough understanding of social channels and social strategy
• Strong copywriting skills
• Network or “little black book” of key PR contacts in US to help raise company profile.
• Knowledge of the influencer marketing/general marketing landscape to understand which awards/events/speaker ops are of relevance to us
• Organized, self-starter attitude
• Understanding of channel success metrics and KPIs, able to set own goals for success
• Able to bring culturally relevant ideas to the table
