Job description
Digital Media Planner
Client Overview:
Our client is a well-known agency specializing in providing exceptional media solutions. Their innovative, dynamic, and customized approach presents unparalleled results to drive business across the globe.
Position Overview:
In this role, you would be responsible for leading all aspects of digital media campaigns, including buying, planning, and reporting for assigned clients.
Responsibilities:
• Oversee all aspects of digital media campaigns, including buying, planning, and reporting for assigned clients
• Establish strong business relationships with existing and prospective clients; negotiate with media representatives
• Remain current of emerging industry trends and best practices and provide recommendations and innovative concept to drive each channel and customer account performance
• Generate campaign performance reports for all campaign key performance indicators and present key findings to improve programs
• Develop RFP’s, compile media packages, create compelling POV’s, and manage strong relationships with media publishers
Key Qualifications:
• Bachelor’s degree
• 3-5 years’ experience in Media Planner
• Digital media experience
• Experience with DoubleClick Manager