Job description
Director of Strategy
Client Overview:
Our client is a digital communications agency that provides strategic marketing, creative, media, PR, and content services.
Director of Strategy Overview:
The Director of Strategy is responsible for leading and executing the day-to-day strategy across a range of accounts and projects, using a variety of resources to better understand audiences and effectively make recommendations both internally and externally on specific client requests as well as wider trends.
Director of Strategy Responsibilities:
- Build a team with a range of sub-specialties, methodologies, and functional expertise
- Work with multiple agency teams including creative, workflow, media, PR and account management
- Serve on the agency’s management team and provide strategic insight on your area of expertise and the larger operational goals of the agency
- Coach and mentor direct reports
- Create and run all major research projects, both quantitative and qualitative, for the agency
- Able to access research findings at speed and find new knowledge and insights Drive product strategy and/or go-to-market campaigns in a digital/interactive/mobile/web environment
- Lead author of creative briefs for the agency Structure and lead a winning presentation with little to no support from others
- Frame business problems in a surprising and fresh way
- Brand positioning and polarization exercises
- Extraction of consumer insights
- Education of internal teams & external clients on industry trends and what it means for them
Director of Strategy Qualifications:
- 8+ years of experience working in a strategic role within an agency environment
- Experience in managing a team both onsite and remote
- Expertise across integrated campaigns Experienced in senior level client interaction
- Must have experience in automotive, retail, or B2B Proven track record on presenting & pitching
- Deep understanding of research, data and insights tools, trend watching and extracting consumer insights
- Expertise within the automotive vertical required
- Relocation to Birmingham preferred
Expired job