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Events Manager

Job title: Events Manager
Contract type: Full-time
Location: Yountville
Discipline: Retail
Remote: No
Reference: 429878
Contact name: Anne Greenwald

Job description

Events Manager

Our client is looking for an Events Manager to join their team!

Responsibilities:

EVENTS SALES AND PLANNING (80%) 

  • Establish sales strategy to launch Client Luxury Events
  • Actively pursue new business continually seeking leads that will provide Event business.
  • Communicate regularly with key wedding planners, social contacts, and other industry support.
  • Establish account information.
  • Call on major contacts (personally or phone) and continually promote our Client
  • Attend trade shows, Community events, and industry meetings.
  • Utilize event expertise to develop and maintain knowledge of market trends, competition and customers
  • Plan and execute frequent FAM events for prospect clients such as Event Planners, DMC’s, DOSM’s and Wedding Planners
  • Manage all communication for qualified leads and conduct site inspections for potential clients     
  • Establish event proposals and offers that fall in line with expected profitability
  • Review event rate structure (venue fee’s, wine and food minimums and other) on an annual basis to ensure a competitive but realistic offering
  • Achieve financial goal of $1.6 million annually, forecasted over a 3 year period Planning/Organization
  • Planning event details and aspects, wine and food selection, including seating/ diagrams, venue layouts, décor and entertainment.
  • Conduct menu tastings with clients as needed.
  • Actively communicate with client on any changes leading up to the event.
  • Conduct pre con meeting where needed
  • Maximize upselling opportunities by offering additional services such as décor and entertainment options
  • ???????Creating reliable financial reports/ review and collecting payments/ deposits on time
  • Ensure all necessary documentation from outside vendors has been received in a timely manner (i.e. Certificates of Insurance, NDA’s where applicable, Vendor Code of Conduct).
  • Manage compliance and necessary use of permits for all events Execution
  • Reconcile all event charges ensuring that minimum profitability has been met 
  • Conduct post-event evaluations to determine how future events could be improved 

HOME BUSINESS AND DEVELOPMENT CREATIVE SUPPORT (20%) 

  • Develop creatives/ content for paid media and organic advertisement of Private Events (B2B/ Weddings).
  • Manage budget for such initiatives. 
  • Create seasonal Experience deck by developing verbiage/ copy for all experiences to be used for external and internal communication
  • Develop creatives/ content (in partnership with Branding Manager) for paid media and organic advertisement of Seasonal Experiences
  • Work closely with NY Brand Team and LaForce (PR Agency) on communication strategy for all Client Home Experiences
  • Coordinate Web updates with Sr. Manager CRM and Sales Manager
  • Plan and support execution of 3-4 ticketed Events hosted by Client 
  • Coordinate content photoshoots where needed (for both Experiences and Events)
 

Qualifications:

  • Customer service experience is required as well as a strong sales background in the weddings and events
  • 5+ years of experience in a Sales or Catering Manager or similar role.
  • Marketing Experience is a plus
  • Experience & Event Management in a winery/ hotel or restaurant environment Technical & Management skills
  • ???????Ability to use application software to perform administrative role, Excel, Word, SAP, and Microsoft Outlook.
  • Ability to multi-task using telephone, computer, and written communications.
  • Tripleseat, Socialtables and Tock a plus
  • Copywriting skills, excellent grammar, organization, and time management skills.
  •  Excellent written and verbal communication skills

  • Detail-orientation, self-motivation, proactive problem solving, follow-through and ability to work with limited supervision are vital to the success of this position. 

  • Strong team player, excellent communication skills both within and outside of the organization.


    Apply today!

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