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Marketing Insights Analyst

Job title: Marketing Insights Analyst
Contract type: Freelance
Location: Boston
Discipline:
Remote: No
Reference: 436994
Contact name: Jordan Commer

Job description

Client Overview:

Our client is an athletic apparel brand with an increasingly large global presence. Their high quality, comfort and style give them a competitive edge in the industry!

 

Marketing Insights Analyst Responsibilities:

  • Analyze brand tracking data to deliver insights on Company and competitor brand health, brand perceptions, customer satisfaction and purchase behavior
  • Partner and collaborate with Marketing, Merchandising, Product Development and Sales teams on consumer product testing
  • Gather supporting documentation and input
  • Support the development of primary quantitative research including methodology selection, questionnaire design, programming, fielding, analysis, and reporting
  • Assist with voice of the customer initiatives, ad hoc projects, research vendor selection and vendor management as needed

 

Marketing Insights Analyst Qualifications:

  • 2+ years of marketing insights experience
  • Market Research experience- analyzing web content
  • Any retail / commerce experience is a huge plus.
Expired job