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Paid Search and Social Media Buyer - Full Time & Remote

Job title: Paid Search and Social Media Buyer - Full Time & Remote
Contract type: Full-time
Location: Los Angeles
Discipline: Marketing
Remote: Yes
Salary: $80,000/year
Reference: 466642
Contact name: Maria Alberto

Job description

Our client, an E-commerce Agency, is looking for a Paid Search/Paid Social Media Buyer to join their team. This will be full time and fully remote! 

Responsibilities: 
  • Plan, manage, and execute digital marketing strategy across a variety of ad platforms for multiple clients simultaneously.
  • Understanding and execution of paid search and social advertising, including Facebook, Google, Amazon PPC, TikTok, etc.
  • Continuously monitor campaign performance and return-on-ad-spend (ROAS) and/or cost-per-acquisition (CPA), while suggesting and executing ongoing optimization strategies to hit and exceed assigned KPIs.
  • Leverage Google Analytics and other tools to review traffic performance and provide ongoing optimization suggestions.
  • Create and analyze campaign performance reports to inform relevant teams.
  • Prepare research and insights to inform ongoing media recommendations.
  • Manage budget allocations and bid parameters to deliver most efficient results.
  • Maintain strong media and technology vendor relationships and act as a resource for industry data and trends.
  • Constantly learn and experiment new effective bidding, ad placement, and management techniques.
  • Manage and leverage each campaign’s risk and loss pool for ongoing testing and experimentation.
  • Develop a collaborative relationship with internal and external creative teams to develop cutting-edge media assets.
  • Participate in budget allocation for different channels and platforms.

Qualifications: 
  • Experience in digital advertising, including paid search and social platforms.
  • Passion for eCommerce and ongoing learning with a deep understanding of the digital marketing ecosystem and how media buying fits into the larger picture of digital marketing.
  • Knowledge of any of the following platforms: Google Ads, Facebook/Meta ads, Amazon, TikTok.
  • Excellent organization, tactical, analytical/data management, Excel, and communication skills.
  • Facebook/Meta & Google Ads: 1 year preferred
  • Amazon Seller Central/Ads: 1 year preferred 

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