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Senior Director, Public Relations

Job title: Senior Director, Public Relations
Contract type: Full-time
Location: New York
Remote: No
Salary: $170,000/year - $190,000/year
Reference: 459962
Contact name: Adrianna Rabusin

Job description

Client Overview:

Our client is a globally recognized hospitality company. Known for its commitment to exceptional service and diverse offerings, it operates across various segments, including luxury, premium, and lifestyle.


Senior Director of Public Relations Responsibilities:

  • Develop and implement creative approaches to attract media attention for brand stories.
  • Utilize unique partnerships, creative pitching, experiential activations, events, and trending themes.
  • Leverage established extensive media relationships, preferably in key luxury and consumer outlets.
  • Develop relationships in critical media niches to continually pitch brand stories.
  • Create, edit, and develop PR materials independently.
  • Oversee the team's development of PR materials, including messaging, news releases, executive briefs, talking points, presentations, and pitches.
  • Manage a team with two direct reports
  • Oversee, manage, and mentor the luxury PR team
  • Coordinate with other departments and teams, building strong working relationships internally and externally.
  • Integrate priorities in brand initiatives globally.
  • Strategically manage agency resources and assigned budget.
  • Review contracts and expenses with approval authorization for certain expenses.
  • Monitor and measure success using available tools and resources.
  • Deliver goals and metrics to senior management on a timely basis.


Senior Director of Public Relations Requirements:

  • 12 years of communications experience in public relations.
  • Preferred experience in luxury brands or hospitality
  • Bachelor's degree, with a preference for concentrations in Communications, Journalism, English, or Marketing.
  • Master’s degree is not required, but a valuable asset.
  • A willingness to travel

Salary is $170,000 - $190,000/year DOE Apply for this job