Senior Media Planner

Job title: Senior Media Planner
Contract type: Full-time
Location: Los Angeles
Industry: Marketing
Remote: Yes
Reference: 424049
Contact name: Sydney Lewis
Job Published: January 01, 1970

Job description

As  a Senior Media Planner you are an important part of the creation of the most appropriate communications plan for your client to achieve their business goals. You are responsible for helping to strategize, produce and make sense of the key media, consumer and market intelligence required to your clients’ connections plan.
In this role, you produce and analyze consumer, brand and marketing intelligence for the communications plan development.

Key Responsibilities : 
  • Responsible for accurate ongoing management and team dissemination of client owned and shared asset audit to enable true OESP planning Internal
  • Provide communications and audience intelligence and data inputs through the application of syndicated and proprietary systems for communications design goal setting and decision making
  • Work with media vendors and partnership team to maintain and share intelligence regarding media opportunities as it relates to client’s audiences and categories, for use in planning and ideation
  • Support the Communication Design Directors in researching relevant innovations, audience trends & Partnerships opportunities with the ability to provide the Strategy team with actionable insights
  • Contribute to the ideation team sessions in conjunction with the Strategy team and relevant Specialty Business Units to generate creative & compelling connections idea Commercial
  • Contributor to Specialty Business Units revenue growth through planning outcomes
  • Contributor to organic revenue from communications design New Business
  • Participation in new business as required
 Desired Skills & Experience:
  • 2+ years in integrated planning role in media, publisher/vendor, or communications discipline (digital, content)
  • Category or audience experience as relevant per assignment
  • Proven ability to develop and maintain strong professional relationships with clients, colleagues, and vendors
  • Excellent written, verbal communication and presentation skills
  • Strong time-management and organizational skills
  • Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)
  • Experience analyzing data and market research
  • Experience delegating assignments to junior staff
Please submit your resume for consideration, Apply for this job

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