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SEO Specialist

Job title: SEO Specialist
Contract type: Full-time
Location: Portland
Industry: Marketing
Remote: Yes
Reference: 426166
Contact name: Mia Berard
Job Published: January 01, 1970

Job description

24 Seven is partnering with our in-house marketing client in search of a Search Engine Optimization Specialist,  for this full-time, salaried position that is fully remote to anyone within the United States. They do offer competitive benefits and a Flexible Time-Off schedule. Brief details are below. 

Responsibilities

  • Collaborate with Sr. Marketing Manager to identify and develop new SEO strategies and best practices for achieving quick wins with an eye towards defining long-term best practice methodology
  • Optimization of page title tag, URL, meta description, headings, alt tags, etc.
  • Conduct regular technical and on-page SEO audits to determine opportunities and identify areas for improvement.
  • Monitoring weekly technical crawls and developing plans to address them.
  • Strong understanding of technical SEO including site architecture, 301 redirects, proper canonicalization, internal and external linking, log file analysis, etc.
  • Off-page SEO including link building and disavowing.
  • Keyword-content mapping and reporting.
  • Optimization of internal linking structure and anchor text.
  • Competitive analysis, share of voice reporting, and keyword gap analysis.
  • Coordinate with other departments (e.g., Marketing, Creative, Site Operations, etc.) to support SEO related technical and content initiatives.

Core Competencies

  • 3+ years of technical SEO experience (in-house or agency)
  • Experience (and proficiency) with Search Console, Webmaster Tools, and Google Analytics
  • Ability to create, justify, communicate, and implement SEO strategies across teams and external agencies
  • Proficient in using SEO audit tools such as Screaming Frog, Ahrefs, etc. and delivering prioritized recommendations beyond what’s simply shown in the tool
  • Proficient in diagnosing crawling, rendering, and indexing issues
  • Proficient in SEO best practices, especially as it relates to technical SEO: XML Sitemaps, Robots.txt, Javascript rendering, disallow, nofollow, canonical, noindex, etc.
  • Loves to Learn: As an SEO marketer, you keep up with the latest the SEO trends, strategies, algorithm changes and internet marketing industry trends and developments and report changes (and subsequent strategy updates) as needed
  • Results Driven: Provide detailed account analysis and campaign updates on an ongoing basis to ensure we meet and exceed performance goals, while having fun.

Bonus Competencies:

  • Understanding of paid search engine marketing
  • Website user experience and conversion optimization
  • Experience with HTML, JavaScript, CSS, and other programming related topics
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