WHO WE ARE LOOKING FOR
We’re looking for a Digital Contractor of Finance and Strategy Communications who will help communicate the client's vision using the power of storytelling to engage employees in unique, authentic and compelling ways. This role requires a strong communicator and collaborator, with experience working on user experience, Wordpress programming and Illustrator/Photoshop.
WHAT YOU WILL WORK ON
The core focus of this role will be evolve the client's finance Wordpress portal to a hybrid experience leveraging Wordpress and Workvivo. You will manage internal and external communications for the Finance and Strategy teams to engage and encourage employees and drive a key external narrative.
o Develop template and back-end for a wide range of communications content including newsletters, web content, presentations, video briefs, creative briefs, collateral, press releases, invites, HTML emails, status updates, etc.
o Maintain and update Content Management Systems (CMS) for functional website and landing pages.
o Track and analyze analytics and KPIs of web pages to gain insight on traffic, impressions, and engagements; utilizing this information to increase effectiveness of digital content and campaigns.
o Provide dynamic updates of the web content include imagery updates
o Support HTML email campaigns, invites and subscriber list development
o Assist in the preparation and monitoring of metrics to measure the success of the marketing communications output
o Make strategic recommendations and insights to Sr. Leadership to improve digital communication processes and execution
o Professional experience involving digital, corporate communications, marketing/advertising preferably working for large consumer brand or agency that has supported a large consumer brand
o At least four years experience designing and developing Wordpress websites and other PHP-based CMS frameworks including use of custom WP plugins, modules and themes.
o Solid understanding of enterprise collaboration tools such as Workvivo, Slack, Box, Basecamp, etc.
o Experience with responsive design/development practices for mobile and desktop
o Experience with web analytics reporting tools (Google Analytics, Moz, GWT, etc)
o Familiarity with Illustrator and Photoshop. Adobe creative cloud knowledge a plus.
o Proficient in Microsoft Office applications
o Able to prioritize, manage multiple projects, negotiate and conceive/create new ideas in a high-pressure environment
o Excellent writing skills across multiple mediums