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Trade Marketing Manager

Job title: Trade Marketing Manager
Contract type: Freelance
Location: Portland
Discipline: Marketing
Remote: Yes
Reference: 429072
Contact name: Rianne McDonough

Job description

24 Seven is partnering with their global sportswear client to find a Trade Marketing Manager to join their team for a remote or hybrid position based in Portland, OR. This is a 6-12 month contract with potential to extend or turn into a full time position. While on contract, you'd be eligible for benefits including medical, dental, vision, sick time, 401k and holiday pay.

Purpose & Overall Relevance for the Organization:
Create, build and execute US Account Marketing and Activation Plans that deliver significant business growth and improvement in our Brand Health KPIs working in close co-operation with Key Account Sales Teams

Key Responsibilities:
• Execute with excellence, the seasonal ‘Account Marketing Calendar’ to ensure that the company wins at the point of purchase by category, in key doors against the agreed KPI’s
• Execute the activation strategy and roadmap
• In each facet and through all channels, develop and execute consumer activation activity against targeted categories / concepts across all channels and platforms
• Secure the highest share of space within key destination doors and locations
• Drive and secure sell through and consumer engagement with share growth ensuring all commercial and strategic goals are met
• Measure the effectiveness of the account activation plans ensuring execution with excellence visually and via sell out
• Manage the seasonal activation calendar process from virtual download to instore implementation including all account interaction meetings at all levels ensuring smooth process
• Understand product, customer and consumer needs from the US market and all channels
• Where appropriate support SMU (Special Make-Up) and franchise creation / development
• Manage budgets and costs within agreed measures
• Understand the consumer retail environment including distribution points, share of buy, competitor concepts and support tools

Key Relationships:
• Merchandising/category teams
• Sales teams
• US Marketing Business Units / GTM
• DTC Retail, Wholesale and eCommerce Knowledge

Skills and Abilities:
 High professional maturity
• Highly collaborative with strong communication skills
• High influencing skills and ability to make fact based decisions
• Strong analytical skills
• Structured, organized and process orientated
• Strong business acumen, ability to assume a broader perspective (cross-markets/ global)
• Ability to work effectively within a team environment and under pressure
• Intermediate to advanced skills in MS Office
• Fluent in English
Expired job