Creative Strategist – part-time contract (20 hours / week)
Hybrid onsite
Well-known lifestyle brand is seeking a Creative Strategist to develop paid video content that connects product stories with measurable results. The ideal candidate brings a strong background in turning performance insights and industry trends into fresh marketing ideas, then moving those ideas from concept through delivery.
Responsibilities
- Develop paid video concepts that support product launches and customer acquisition.
- Use campaign results, audience insights and industry trends to guide creative recommendations.
- Write briefs and scripts that give production partners clear direction.
- Build channel-specific ideas for platforms including Meta, TikTok and YouTube.
- Collaborate with design, marketing and external partners throughout production.
- Review results, identify opportunities for testing and recommend creative updates.
- Organize projects and track deliverables using Asana.
Qualifications
- 2–5 years of creative strategy experience, including a strong focus on video and social content.
- Proven experience developing and executing creative product marketing ideas informed by performance data and industry trends.
- Proficiency in Figma and Asana.
- Experience using campaign insights to improve creative work and guide testing.
- Strong writing, storytelling and project management skills.
- Experience with creator content, performance marketing or consumer lifestyle brands is a plus.
