Digital Storytelling Writer (Contract)

Remote | Freelance / Contract | Approximately 15 Hours per Month

About the Opportunity

Our client is seeking a talented Digital Storytelling Writer to create authentic, engaging stories that connect with consumers on a human level. This freelance opportunity is ideal for a writer who excels at uncovering meaningful moments and transforming interviews, videos, and real-life experiences into compelling digital stories.

Rather than technical or marketing copy, this role focuses on storytelling—bringing to life the experiences of members, employees, and communities through thoughtful, emotionally engaging content that reflects the UnitedHealthcare brand.

If you’re a natural storyteller who enjoys finding the heart of a story and writing with empathy, authenticity, and clarity, we’d love to hear from you.

What You’ll Do

• Write engaging, story-driven digital articles that highlight real people, experiences, and moments.
• Review interview recordings and video content to identify compelling themes, memorable quotes, and authentic soundbites.
• Craft fresh, conversational narratives that resonate with consumer audiences while maintaining UnitedHealthcare’s brand voice.
• Translate conversations and interviews into polished, engaging stories that are informative, relatable, and easy to read.
• Collaborate with internal stakeholders to understand story objectives while bringing your own creative perspective to each piece.
• Ensure content is well organized, engaging, and optimized for digital reading.
• Deliver approximately four stories per month, averaging 15 hours of work each month.

What We’re Looking For

• Proven experience writing feature stories, profiles, human-interest pieces, or brand storytelling content.
• Exceptional ability to uncover authentic moments and create engaging narratives from interviews or video content.
• Strong editorial instincts with an eye for compelling quotes, natural flow, and varied storytelling.
• Excellent writing, editing, and proofreading skills.
• Ability to write in a warm, conversational voice while maintaining professionalism and brand consistency.
• Comfortable working independently and managing a flexible monthly workload.

Preferred Qualifications

• Experience writing for consumer-facing brands or digital publications.
• Background in journalism, editorial writing, content marketing, or brand storytelling.
• Healthcare industry experience is a plus, but not required. Outstanding storytelling ability is the top priority.

Ideal Candidate

You’ll be successful in this role if you:

• Love telling stories about people.
• Can quickly identify the emotional thread that makes a story memorable.
• Know how to pull compelling soundbites from interviews and video recordings.
• Avoid repetitive storytelling structures and continually find fresh, engaging ways to tell each story.
• Enjoy writing content that informs, inspires, and creates meaningful connections with readers.