Campaign Manager, Creative & Creator
Location: Remote
We are seeking a freelance Campaign Manager, Creative & Creator to lead influencer and creator marketing initiatives from planning through execution and reporting. This role is ideal for a highly organized, socially fluent marketing professional who understands how to translate brand goals into compelling creator-led campaigns across today’s digital platforms.
The Campaign Manager, Creative & Creator will oversee day-to-day campaign development, creator coordination, client communication, and performance reporting. The ideal candidate brings strong experience in influencer marketing, creative strategy, cross-functional collaboration, and campaign operations, along with a sharp understanding of social trends, platform dynamics, and emerging creator opportunities.
Key Responsibilities
- Lead the planning, execution, and delivery of influencer and creator campaigns for brand clients.
- Identify, vet, and support outreach to creators, influencers, and relevant partners.
- Develop campaign briefs, creator guidelines, timelines, and deliverables.
- Manage client communications, status updates, approvals, and milestone tracking.
- Coordinate with internal and external stakeholders to ensure campaigns launch smoothly and meet objectives.
- Support contract, scope, and agreement development in partnership with legal and business teams.
- Monitor campaign performance and contribute to post-campaign analysis and reporting.
- Turn client goals into actionable creative and media recommendations.
- Contribute to strategic planning, thought leadership, and innovation across creator and social programs.
- Support new business efforts through research, proposal development, presentation building, and influencer strategy recommendations.
- Track platform, creator, and cultural trends to inform campaign ideas and business opportunities.
- Help improve internal processes, team coordination, and campaign workflows.
- May provide guidance or support to junior team members as needed.
Qualifications
- 2+ years of influencer, creator, or social media marketing experience.
- Demonstrated success managing digital campaigns across platforms such as TikTok, Instagram, YouTube, Facebook, and X.
- Strong understanding of influencer partnerships, campaign execution, and content workflows.
- Experience with analytics, reporting, and performance insights.
- Excellent written and verbal communication skills.
- Strong organizational skills with the ability to manage multiple projects in a fast-paced environment.
- Proficiency in Microsoft Office and Google Slides/presentation tools.
- Bachelor’s degree in Marketing, Communications, Advertising, or a related field preferred.