Our telecommunications client is seeking a hands-on Marketing Analytics Developer for a five-month contract engagement. This individual will provide development, quality assurance, documentation, and knowledge-transfer support across Adobe Analytics and Adobe Experience Platform Data Collection.
The role will help maintain continuity following a recent Web SDK migration while improving data capture, implementation processes, governance, and long-term internal ownership.
The ideal candidate combines strong technical expertise with the ability to translate business measurement needs into clear tracking requirements, troubleshoot implementation issues, and create practical documentation for technical and business stakeholders.
Candidates applying must be authorized to work in the United States.
Key Responsibilities
Adobe Analytics & Data Collection
- Develop and enhance Adobe Analytics and Adobe Experience Platform Data Collection capabilities, including tagging logic, variables, events, classifications, data-layer requirements, and implementation dependencies.
- Translate business measurement needs into clear tracking requirements, expected data flows, business rules, and validation criteria.
- Validate tagging and data capture to confirm key events, campaign parameters, page attributes, conversion data, and related elements are collected accurately.
- Identify implementation gaps or inconsistencies and recommend enhancements that improve data quality, consistency, and usability.
- Create and maintain Adobe Analytics assets, including segments, calculated metrics, classifications, and Analysis Workspace projects.
- Troubleshoot data discrepancies, reporting issues, and implementation gaps.
- Document findings, root causes, and recommended next steps.
- Maintain governance standards and documentation covering naming conventions, metric definitions, tagging standards, data-capture rules, QA procedures, release validation, and handoff expectations.
Documentation & Knowledge Transfer
- Partner with internal analytics stakeholders and external resources to document current processes, platform dependencies, business rules, and development workflows.
- Create clear process documentation, knowledge-transfer materials, handoff notes, and operating guidance.
- Identify documentation gaps, recurring support needs, and opportunities to improve the consistency and repeatability of analytics development work.
- Capture observations and recommendations that can help inform future analytics resourcing decisions.
Snowflake, Reporting & Analytics Support
- Support existing SQL queries, views, and data models within Snowflake.
- Assist with dataset maintenance, validation, and documentation for reporting and analytics use cases.
- Investigate data-quality and pipeline issues, documenting root causes, findings, and resolution steps.
- Provide dashboard, reporting, or ad hoc analysis support when aligned with priority analytics and knowledge-transfer initiatives.
Required Qualifications
- Five or more years of experience supporting Adobe Analytics and/or Adobe Experience Platform Data Collection implementations, including tagging, tracking requirements, QA, and documentation.
- Hands-on Adobe Experience Platform Data Collection experience, including rules, data elements, extensions, tagging logic, implementation validation, and JavaScript used for custom tracking and data-capture requirements.
- Experience supporting marketing, digital, or web analytics initiatives.
- Ability to translate business requirements into scalable technical solutions.
- Ability to communicate effectively with both technical and nontechnical stakeholders.
- Working knowledge of Snowflake or a similar SQL-based data environment.
- SQL skills for validation, troubleshooting, and documentation.
- Strong documentation, problem-solving, organizational, and cross-functional collaboration skills.
Preferred Qualifications
- Broader Adobe Experience Platform experience.
- Customer Journey Analytics and/or Adobe Target experience.
- Experience with Power BI, Marketo, Salesforce, or other marketing technology platforms.
- Basic data engineering or ETL experience.
- Python experience.
What Success Looks Like
- Maintain continuity of priority analytics development and support throughout the engagement.
- Deliver targeted Adobe Analytics and data-collection enhancements with accurate, well-validated implementation.
- Improve documentation, knowledge retention, governance, and handoff readiness.
- Provide useful Snowflake-related validation and issue-investigation support.
- Leave the team with clearer, more repeatable processes and actionable insight into ongoing support and resourcing needs.
