Paid Search Manager

Remote (U.S.)
Full-time

Our agency client is seeking a Paid Search Manager to join a growing performance marketing team supporting a portfolio of B2B and B2C clients. This role is ideal for a hands-on digital marketer with strong experience managing Google Ads campaigns, mentoring junior team members, and translating performance data into strategic recommendations that drive business impact.

This is an opportunity to work across multiple industries, manage meaningful ad budgets, and contribute to the growth of a collaborative and fast-paced paid media team.

Responsibilities

• Manage and optimize paid search campaigns across multiple client accounts, including Google Ads and Microsoft Ads
• Own performance strategy across a portfolio of accounts with monthly ad spend ranging from approximately $50K–$1M
• Analyze campaign performance and optimize toward key KPIs such as CPA, ROAS, conversion rate, and lead quality
• Develop strategic recommendations based on performance data, attribution insights, and testing results
• Lead client-facing conversations, providing clear updates and performance insights
• Create and present campaign reports and performance summaries
• Manage and mentor junior team members, providing guidance on campaign strategy and execution
• Support team development through coaching, feedback, and performance management
• Collaborate cross-functionally with analytics, creative, and account teams to improve campaign effectiveness
• Identify opportunities to improve processes, reporting structure, and campaign performance
• Manage multiple priorities across several client accounts in a deadline-driven environment

Requirements

• 6–8+ years of paid search or performance marketing experience

• MUST HAVE AGENCY EXPERIENCE
• Demonstrated experience managing multiple client accounts simultaneously
• MUST HAVE experience managing or mentoring junior team members (performance reviews, KPIs, direct reports)
• Strong hands-on experience with Google Ads and Microsoft Ads
• Strong understanding of performance metrics and optimization strategy
• Experience working with GA4 or similar analytics platforms
• Experience with conversion tracking and pixel implementation (Google Tag Manager or similar)
• Experience using reporting tools such as Looker Studio, NinjaCat, TapClicks, or similar
• Ability to communicate performance insights clearly to both internal teams and clients
• Strong analytical, organizational, and time management skills
• Ability to manage multiple projects simultaneously in a fast-paced environment

Preferred Qualifications

• MUST HAVE AGENCY EXPERIENCE

• Experience working with monthly budgets ranging from $50K to $1M+
• Experience with lead generation campaigns
• Exposure to SA360, DV360, or other Google Marketing Platform tools
• Experience working with attribution platforms such as Triple Whale, Northbeam, or similar
• Familiarity with landing page optimization best practices
• Google Ads or Microsoft Ads certifications

Remote Workplace.

You have the option to work at our office in Boston or remotely in one of these states: AZ, CA, CO, CT, FL, ID, IL, KY, ME, MD, MA, MI, MO, NV, NH, NJ, NY, NC, SC, OH, OK, PA, RI, TN, TX, UT, VA.