Sports Social Media Strategist, Starts next week

STARTS NEXT WEEK

20 hrs of PT work over the next 2 weeks.

Please do not apply if you can not start as soon as next week.

Thank you

?? Freelance Social Media Strategist, Sports & Gaming

I’m looking for a Freelance Social Media Strategist with a strong background in sports media, sports publishing, and social strategy to support an exciting new-business pitch for a leading gaming publisher.

Sports media backgrounds I’m especially interested in include ESPN, Bleacher Report, House of Highlights, Barstool Sports, league/team social teams, and comparable sports publishers or agencies.

This is a short-term, remote freelance engagement starting ASAP and running over the next few weeks.

What you’ll be doing:

• Develop social strategy across audience insights, platform roles, content pillars, and programming

• Translate sports marketing principles, fandom, rivalries, tentpole moments, athletes, and creators into gaming

• Build content opportunities around gaming launches, seasons, updates, esports, and real-time moments

• Develop content concepts and formats for TikTok, Instagram, X, YouTube, Twitch, and emerging platforms

• Recommend creator, streamer, pro player, and talent integrations

• Identify sports + gaming benchmarks and cultural trends

• Help define KPIs and success metrics

• Collaborate with the pitch team on strategy, slides, and presentation materials

Ideal background:

• 4+ years of social media strategy and content development

• Direct experience working with a sports media brand, publisher, league, or team

• Strong understanding of sports fandom, live/reactive content, the sports calendar, and athlete/creator culture

• Understanding of gaming culture and audiences, with the ability to translate sports strategies into gaming

• Experience developing social strategy from insights through execution

• Deep knowledge of current platform trends across TikTok, Instagram, X, YouTube, and Twitch

• Experience supporting new-business pitches or presenting strategy to clients

• Strong writing skills and ability to work quickly in a deadline-driven environment

Nice to have:

Gaming, esports, game publisher, streamer/creator, league/team, or gaming media experience.

Engagement details:

? Remote

?? Up to 40 hours over the next few weeks

? Up to $45/hour (w2) all-in

? Start ASAP

? U.S.A PST business hours