Manager, Ecommerce Merchandising
We are seeking an experienced Manager of Ecommerce Merchandising to lead and optimize our online product strategy and drive revenue growth. This role will focus on enhancing the consumer shopping journey through data-driven merchandising decisions, strategic product positioning, and seamless collaboration with cross-functional teams.
Key Responsibilities:
Qualifications:
Why You’ll Love Working Here:
Location:
We are seeking a strategic and data-driven Retention and Growth Lead to own and optimize the customer lifecycle. This role will focus on driving user engagement, maximizing customer lifetime value, and reducing churn through targeted initiatives. You’ll partner with cross-functional teams including Product, Marketing, Data, and Customer Success to identify opportunities for growth and design scalable retention programs.
Retention Strategy: Develop and execute retention strategies that increase user engagement, reduce churn, and improve customer lifetime value.
Lifecycle Campaigns: Design and manage lifecycle marketing programs (email, in-app messaging, SMS, etc.) across onboarding, activation, engagement, and reactivation stages.
Customer Insights: Leverage customer segmentation, behavioral data, and feedback to understand pain points and optimize the user journey.
Data & Analytics: Define KPIs, monitor performance, and use A/B testing and cohort analysis to inform decisions and iterate quickly.
Growth Experiments: Identify and run experiments to improve activation rates, conversion, and upsell/cross-sell opportunities.
Collaboration: Work closely with Product, Marketing, and Customer Success to align messaging and initiatives across the funnel.
Churn Analysis: Analyze churn patterns, conduct exit surveys/interviews, and implement mitigation strategies.
Customer Advocacy: Develop programs that turn satisfied customers into advocates, such as referral programs and user testimonials.
4+ years experience in growth, lifecycle marketing, customer success, or related roles.
Strong analytical skills with hands-on experience using tools like Excel, SQL, Mixpanel, Amplitude, or similar.
Proven experience designing and optimizing retention strategies and lifecycle campaigns.
Experience with CRM and marketing automation tools (e.g., Braze, HubSpot, Iterable, Customer.io).
Excellent project management skills and ability to collaborate cross-functionally.
Creative thinker with a test-and-learn mindset.
Strong written and verbal communication skills.
An established beauty and lifestyle company is seeking a Director of Brand Marketing to lead brand strategy, drive growth, and elevate brand equity. This role oversees all aspects of brand communication—from long-term positioning to day-to-day execution across campaigns, product storytelling, PR, and partnerships. The ideal candidate brings a strong pulse on industry trends, digital innovation, and emerging cultural moments that influence consumer behavior.
Key Responsibilities:
Strategic Brand Leadership
Define and own the long-term brand vision and annual marketing roadmap in alignment with business goals.
Establish brand positioning, messaging hierarchy, and value proposition across all consumer touchpoints.
Ensure a cohesive brand identity and voice across platforms, campaigns, and communications.
Create and manage brand and product guidelines, toolkits, and core assets for cross-functional use.
Innovation & Product Marketing
Lead go-to-market planning for new product collections, seasonal launches, and brand extensions.
Develop compelling product narratives—including positioning, messaging, claims, and educational content.
Leverage consumer insights, competitive analysis, and market trends to inform strategy and identify whitespace.
Integrated Marketing Execution
Oversee the planning and rollout of multi-channel marketing initiatives across paid media, PR, social, eCommerce, experiential, and brand partnerships.
Collaborate with internal teams and external partners to develop and execute 360° campaigns.
Bonus: Experience in both DTC and retail/omnichannel marketing environments is a plus.
Business Performance & Budgeting
Own and manage the brand marketing budget, ensuring smart allocation and ROI-driven decisions.
Partner with analytics and finance teams to evaluate performance and refine strategies based on results.
Team Leadership & Collaboration
Lead, mentor, and grow a high-performing brand marketing team.
Foster strong relationships with cross-functional partners across product, creative, eComm, sales, and executive leadership.
Qualifications:
Bachelor’s degree in Marketing, Business, or related field; MBA is a plus.
8–12 years of progressive experience in brand marketing, including at least 3 years in a leadership role.
Proven track record in brand building, product launches, and campaign execution across channels.
Strong analytical skills with experience using data to guide strategic decisions.
Exceptional communication and leadership skills; highly collaborative and solutions-oriented.
Background in beauty, fashion, wellness, or lifestyle categories preferred.
Job Title: Part-Time Copywriter (Beauty Brand, Gen Z Focus)
Hours: 15 hours/week
Location: Sherman Oaks, CA
About Us
We’re a bold and unapologetic beauty brand built for the next generation. Our mission? To disrupt the norms, celebrate self-expression, and connect with Gen Z through fearless storytelling, viral campaigns, and scroll-stopping content. Think punchy, playful, and purpose-driven. We’re not here to play it safe — and neither are you.
We’re looking for a sharp, witty, and trend-savvy Copywriter to help shape and elevate our brand voice across digital platforms and campaigns. This role is ideal for someone who’s fluent in Gen Z speak, obsessed with beauty trends, and knows how to turn a killer idea into copy that connects, converts, and gets shared.
Write engaging, on-brand copy for social media, product launches, email campaigns, website content, and packaging.
Develop and evolve a distinct, authentic brand voice that speaks to Gen Z.
Collaborate with the marketing, design, and social teams to create cohesive brand narratives.
Craft captions, taglines, campaign slogans, and copy for influencer or UGC initiatives.
Stay up-to-date with internet culture, trends, memes, and beauty industry buzz to keep copy fresh and relevant.
Edit and proofread copy to ensure clarity, consistency, and alignment with brand tone.
A natural storyteller with a playful, punchy writing style.
Deeply plugged into Gen Z culture (yes, you know what’s trending on TikTok and what’s canceled).
Passionate about beauty, skincare, makeup, and self-expression.
A strategic thinker who understands how words drive action and emotion.
Comfortable working independently in a fast-paced, collaborative environment.
5+ years of copywriting experience (beauty, fashion, or lifestyle preferred).
Strong portfolio showcasing social-first and campaign-driven work.
Excellent grammar, editing, and storytelling skills.
Familiarity with platforms like TikTok, Instagram, and email marketing tools.
Available 15 hours per week, with flexibility to meet deadlines and jump in during key campaign moments.
To Apply:
Send us your resume, portfolio, that showcase your voice and range — especially anything with a beauty or Gen Z