We are seeking a skilled Google Search Specialist to support client campaigns. The ideal candidate will possess Google certification and demonstrate strong analytical abilities alongside excellent communication skills.
Responsibilities:
- Create and execute advanced paid search strategies across key channels, determining most effective media mix
- Establish and maintain tactics for driving consistent growth, track and monitor campaigns daily
- Identify new strategies that drive customer acquisition and engagement
- Oversee content launches and growth strategy through the creation and organization of a formal content calendar
- Understand and analyze performance metrics and make informed decisions to build out future strategy targeting potential areas of growth
- Stay up-to-date on the latest trends and tools
Qualifications:
- 5+ years of professional experience in marketing, market research, social media, and or paid and organic search
- Excellent time management and project management skills
- Experience reading, analyzing, and utilizing large and small datasets
- Proficiency in Google AdWords and Bing Ads
- Bachelor’s degree preferred
- Certified in Google Ads