Product Development Manager // Head of Product Development (Devices)

Responsibilities

• Lead end-to-end product development for new devices, product relaunches, enhancements, and lifecycle improvements from concept through launch.
• Drive product innovation by identifying opportunities across device technologies, features, formats, and customer needs.
• Oversee prototyping, product testing, quality-control requirements, and regulatory considerations in partnership with the appropriate internal and external teams.
• Optimize existing SKUs for product performance, customer experience, cost, and scalability, including SKU rationalization when needed.
• Build and manage project plans, timelines, milestones, risks, and cross-functional dependencies across multiple product initiatives.
• Partner with Marketing, Supply Chain, CS/CX, Production, Design, and external development partners to move products from concept through commercialization.
• Lead product relaunches and ensure product, operational, commercial, and customer requirements are aligned before launch.
• Support product roadmaps and go-to-market plans, translating brand and business priorities into clear product objectives and executable plans.
• Conduct market research and competitive analysis to inform product features, pricing, positioning, and differentiation.
• Monitor product performance, customer feedback, returns, and post-launch results to identify opportunities for improvement.
• Develop and manage relationships with domestic and international vendors, manufacturers, and product-development partners.
• Manage vendor performance, product quality, timelines, costs, and deliverables throughout the development process.
• Optimize product costs and minimum order quantities (MOQs) while balancing quality, service, and scalability.
• Maintain accurate product specifications, testing documentation, project files, and key development decisions.

Qualifications

• 5 years of experience in product development, product management, or project management, with at least 3 years of hands-on medical-device product development experience, including work with FDA-cleared or otherwise regulated products.
• Proven experience leading end-to-end product development from concept and prototyping through testing, launch, and post-launch improvement.
• Experience leading product relaunches, product enhancements, or lifecycle-management initiatives.
• Technical knowledge of medical-device development, including prototyping, testing, quality systems, and regulatory considerations.
• Hands-on experience coordinating device testing, quality-control activities, and regulatory-compliance requirements.
• Ability to optimize products for performance, customer experience, cost, and scalability.
• Experience managing multiple product initiatives across Marketing, Supply Chain, Production, Design, CS/CX, and external partners.
• Experience working with domestic and international vendors and manufacturers to manage quality, timelines, costs, and production requirements.
• Strong analytical and commercial skills, including market research, competitive analysis, pricing strategy, and post-launch performance evaluation.
• Familiarity with DTC and e-commerce channels, including Shopify and Amazon.
• Excellent project-management, organizational, and communication skills.
• Proactive, adaptable, and results-driven, with an entrepreneurial mindset and comfort working through ambiguity.
• An AI-forward working style, with practical experience using AI to support research, documentation, competitive analysis, project planning, or workflow efficiency.

Additional Experience

• Experience developing beauty, wellness, personal-care, or at-home treatment devices.
• Experience with laser, LED, red light therapy, wearable, or other technology-led consumer devices.
• Experience supporting products that combine medical-device requirements with DTC customer and commercial considerations.
• Experience using customer feedback, product reviews, return data, or CS/CX insights to guide product improvements.