We’re a high-growth lifestyle brand at the intersection of apparel, culture, and mental well-being — and we’re looking for a senior brand leader to define how we show up in the world.
This is a foundational role. You won’t just guide campaigns — you’ll build the strategic engine that drives narrative, community, and long-term brand equity.
What You’ll Do
- Define and evolve our brand positioning in a competitive consumer landscape
- Build the strategic frameworks that align storytelling, product, and growth
- Translate cultural insight into bold, differentiated brand initiatives
- Lead high-impact collaborations and brand moments from concept to launch
- Partner cross-functionally with Product, Growth, Retention, Social, and CX
- Elevate social platforms into immersive brand experiences
- Establish clear KPIs that connect brand investment to commercial performance
What We’re Looking For
- 8+ years in brand strategy or brand marketing, ideally in apparel or DTC
- Proven experience scaling a brand in a fast-paced, high-growth environment
- A builder’s mindset — strategic at the top, hands-on in execution
- Deep understanding of community-led and social-first brand building
- Strong commercial instincts paired with creative leadership
Why Join
- Foundational ownership at a pivotal stage of growth
- High visibility and cross-functional impact
- Fully remote flexibility
- Competitive benefits including PTO, health coverage, and 401(k) match
If you’re excited about building an enduring brand — not just running marketing campaigns — we’d love to connect.
