In today's job market, employers in the creative, marketing, and digital spaces have many options when it comes to hiring. Full-time, temp-to-hire, consultants, and freelancers – bottom line, employers have choices.However, the most significant choice for many organizations is hiring full-time employees vs. freelancers. And while both come with advantages, employers looking...
HIRE PERSPECTIVE
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THE BENEFITS OF HIRING FREELANCERS
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HOW TO BECOME A GRAPHIC DESIGN FREELANCER
almost 2 years agoAfter working hard as an employee to build your career in the graphic design field, you’re ready to go solo and become a graphic design freelancer. Venturing out on your own can be an equally exciting and nerve-wracking endeavor. The good news is that with proper planning and preparation you can get your freelance graphic design business off the ground smoothly and set yours...
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HOW TO MANAGE BUSINESS AND EMPLOYEES DURING A HIRING FREEZE
almost 2 years agoDuring times of economic uncertainty, an organization might consider implementing a hiring freeze to protect company finances and keep the business operational. Sometimes a hiring freeze is put in place in conjunction with layoffs and other times it’s used to prevent layoffs.So, what exactly does a hiring freeze entail? Typically, a hiring freeze means a company has decide...
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Is it the Great Resignation or Great Reshuffle?
over 2 years ago“The Great Resignation” continues to make headlines as workers in a wide variety of industries – including creative, marketing and tech – continue to leave their jobs in significant numbers.In fact, a record-shattering 47.4 million workers voluntarily left their jobs in 2021 – and the departures have only increased. The U.S. Bureau of Labor Statistics recently reported that...
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Today's Hottest Marketing Jobs and How To Land One
almost 3 years agoMarketing as a field is constantly evolving and the demand for marketing jobs continues to rise. Digital marketing recruitment has seen an increase with employers seeking out a skill set that can meet the needs of today’s consumer. Whether it’s a Digital Marketing Specialist or a Media Coordinator, today’s marketing jobs require a skill set that shows mastery in technology,...
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This or That: Social Media Manager & Community Manager
almost 3 years agoIn recent years, the demand for digital marketing roles, especially within the social media space, has exploded. Businesses are leveraging social media as a major component of revenue growth and brand presence, making it a hot to hire position across industries. Two common titles that job seekers may come across in this space are Social Media Manager and Community Manager, ...
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Considering Making the Switch to Freelance? Take These Steps First
almost 3 years agoThe pandemic and the uncertainty it brought caused massive changes in the workforce landscape. One of the most noticeable changes was the shift in people opting for freelance jobs over traditional full-time roles. In the last year and a half, Freelance recruiters are finding themselves helping more people seeking freelance employment opportunities as they navigate through th...
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Freelance usage is trending due to the pandemic. Here’s why companies might want expert guidance when hiring freelance talent.
almost 3 years agoFreelancers and independent contractors became an attractive headcount freeze workaround when the pandemic first hit. For many companies, budgets were cut, but workloads were not (especially for companies scrambling to digitize to reach locked down customers).Today, companies are turning to gig workers for an additional reason: a white-hot candidate-favoring hiring market. ...
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8 Signs That It’s Time To Hire A Freelance Marketer
about 3 years agoFreelancers make up a vital part of the American workforce. It is estimated that 65 million Americans did some type of freelance work in 2020, and that number is expected to grow significantly over the next ten years. Likewise, a large number of companies are using freelancers versus hiring permanent employees, as reported in a study on the future workforce conducted by Upw...
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HOW TO GET STARTED AS A DIGITAL MARKETING FREELANCER
over 3 years agoReady to jump into freelance work where you’ll have no shortage of options? Digital marketing freelancing may be the path for you. Digital marketers do everything from content creation and search engine optimization to social media management and advertising to full-on strategy development across platforms. Given our ever-increasing digital world, digital marketers remain in...
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