Revenue Analytics Lead, Marketing
Employment Type: Freelance
We are seeking an experienced, data-driven Revenue Analytics Lead to strengthen marketing measurement, reporting, and decision support. This role will establish reliable analytics foundations, translate complex business questions into actionable insights, and partner closely with marketing and revenue stakeholders to improve campaign performance, funnel visibility, and pipeline outcomes.
Responsibilities
- Lead the development and continuous improvement of marketing measurement frameworks, ensuring consistent definitions, accurate data, and trustworthy reporting.
- Own and refine marketing funnel, campaign, and pipeline reporting to provide clear, actionable insights for business decision-making.
- Investigate, diagnose, and resolve complex data quality, integration, and reporting issues across multiple systems.
- Develop sophisticated analytics solutions using SQL, cloud data platforms, and business intelligence tools.
- Collaborate with marketing, sales, operations, finance, and technology stakeholders to gather requirements and deliver scalable reporting solutions.
- Analyze campaign and channel performance to identify opportunities to improve marketing effectiveness and revenue contribution.
- Translate technical findings into concise recommendations for technical teams, business partners, and executive audiences.
- Help define reporting standards, documentation, governance practices, and operational processes that support data integrity.
- Provide strategic guidance while remaining hands-on with analysis, troubleshooting, and solution development.
Qualifications
- 10+ years of experience in marketing analytics, revenue operations, marketing operations, business intelligence, or a related analytical discipline.
- Advanced SQL skills and experience working with cloud-based data warehouses and visualization platforms.
- Deep understanding of marketing funnels, attribution considerations, pipeline metrics, and campaign performance measurement.
- Experience designing, building, and maintaining complex dashboards, reporting frameworks, and self-service analytics solutions.
- Strong problem-solving skills with the ability to identify root causes and resolve complex data issues.
- Experience working with CRM, marketing automation, attribution, enrichment, and other marketing technology platforms.
- Ability to turn ambiguous business needs into practical technical requirements and measurable analytical solutions.
- Excellent written, verbal, and stakeholder-management skills, including the ability to communicate complex concepts clearly to executives.
- Comfort working independently in a freelance capacity while building productive partnerships across teams.
Preferred Attributes
- Commitment to data quality, operational efficiency, and continuous improvement.
- Strategic mindset with a willingness to work directly in the details.
- Collaborative approach and strong ability to build alignment across cross-functional teams.
- Ability to prioritize high-impact work in a fast-moving, evolving environment.
Senior Project Manager – Marketing
Remote | 1-Year Contract | Start: 9/28
We’re seeking a Senior Project Manager to lead large, integrated digital creative and marketing projects from concept through delivery. This is a great opportunity for a strategic PM who enjoys working across creative, marketing, and cross-functional teams.
What you’ll do:
- Lead end-to-end digital creative and marketing projects, ensuring timelines, deliverables, and processes stay on track
- Partner with cross-functional teams and key stakeholders to gather requirements and drive projects forward
- Manage resources, capacity planning, risks, and project priorities
- Build strong relationships across creative, account, and business teams
- Help develop marketing recommendations, strategies, and solutions
What we’re looking for:
- 4+ years of project management experience
- 4+ years working with cross-functional teams
- 2+ years of client-facing experience
- Experience leading digital creative projects within an agency or in-house agency environment
- Strong problem-solving, communication, and relationship-building skills
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Workfront experience preferred
- Bachelor’s degree preferred
Interested? Apply today!
Senior Project Manager – Marketing
Remote | 1-Year Contract | Start: 9/28
We’re seeking a Senior Project Manager to lead large, integrated digital creative and marketing projects from concept through delivery. This is a great opportunity for a strategic PM who enjoys working across creative, marketing, and cross-functional teams.
What you’ll do:
- Lead end-to-end digital creative and marketing projects, ensuring timelines, deliverables, and processes stay on track
- Partner with cross-functional teams and key stakeholders to gather requirements and drive projects forward
- Manage resources, capacity planning, risks, and project priorities
- Build strong relationships across creative, account, and business teams
- Help develop marketing recommendations, strategies, and solutions
What we’re looking for:
- 4+ years of project management experience
- 4+ years working with cross-functional teams
- 2+ years of client-facing experience
- Experience leading digital creative projects within an agency or in-house agency environment
- Strong problem-solving, communication, and relationship-building skills
-
Workfront experience preferred
- Bachelor’s degree preferred
Interested? Apply today!
VP of Digital & Growth
The Role
We are seeking a strategic, hands-on VP of Digital & Growth to lead our digital business end to end. This executive will own the strategy, performance, and growth of key digital channels—including direct-to-consumer ecommerce, Amazon, social commerce, paid media, CRM, content, and partnerships.
This is a builder role for a proven digital leader who can transform strong brand awareness into scalable, measurable revenue. You will establish the roadmap, set commercial priorities, manage agency relationships and budgets, build reporting discipline, and develop the team and operating model needed to support long-term growth.
Reporting directly to the CEO and serving as a member of the leadership team, you will bring together brand, creative, commerce, and performance marketing to create a connected digital growth engine.
Key Responsibilities
Digital Strategy & Commercial Leadership
- Develop and own the integrated digital growth strategy across DTC, Amazon, paid media, social commerce, affiliate, partnerships, email, and SMS.
- Translate company objectives into channel priorities, forecasts, investment plans, and measurable growth initiatives.
- Own digital revenue performance, channel mix, customer acquisition efficiency, conversion, retention, and lifetime value.
- Establish a clear measurement framework to determine where the business should invest, optimize, test, or scale back.
- Present performance, opportunities, risks, and investment recommendations to the CEO, leadership team, and board.
DTC Ecommerce & Site Experience
- Own the DTC site strategy and ecommerce experience, including merchandising, promotion strategy, offer architecture, product launches, and conversion-rate optimization.
- Lead Shopify priorities, site roadmap planning, app and platform decisions, and agency or specialist partner execution.
- Build a customer-centered digital experience that improves conversion, average order value, and repeat purchase behavior.
- Partner closely with Creative and Brand teams to define digital creative briefs, testing priorities, and asset needs.
- Own the digital content calendar across the site, email, SMS, and campaign moments.
Social, Content & Brand Voice
- Lead social and content strategy across channels, connecting content investment to defined commercial objectives.
- Set standards for digital brand voice, creative quality, content velocity, and channel-specific execution.
- Build the path from content and community engagement to traffic, conversion, and customer value.
- Develop creator, influencer, and partnership strategies that activate audiences and drive measurable business results.
- Partner with internal and external creative teams to ensure content is culturally relevant, commercially effective, and aligned with the brand.
Amazon & Marketplace Growth
- Own Amazon strategy, including assortment, listing quality, promotions, media investment, and agency management.
- Establish performance scorecards and a regular operating cadence to identify opportunities and optimize results.
- Build Amazon into a dependable, forecastable revenue channel while maintaining brand standards and profitability.
Paid Media, Social Commerce & Partnerships
- Own paid media strategy, channel allocation, budget planning, performance expectations, and agency relationships.
- Lead social-commerce strategy, including TikTok Shop or comparable platforms, creator activation, sampling, assortment, promotions, and operational model decisions.
- Evaluate agency performance and make recommendations on partner scope, replacement, in-house capabilities, or new specialist support.
- Advance affiliate and partnership programs as scalable customer acquisition and revenue channels.
- Use disciplined measurement to optimize CAC, ROAS, incrementality, channel contribution, and profitable growth.
Email, SMS & CRM
- Own lifecycle and retention strategy across email, SMS, and CRM.
- Set the calendar, segmentation framework, customer journey strategy, and retention architecture across platforms such as Klaviyo and SMS providers.
- Use customer and performance data to improve messaging, personalization, timing, cross-channel coordination, retention, and lifetime value.
- Partner with internal specialists or agencies to ensure high-quality campaign and automation execution as the function scales.
Reporting, Operations & Team Building
- Deliver a consistent weekly digital performance summary with a clear perspective on drivers, results, and next actions.
- Build reporting infrastructure, scorecards, forecasting processes, and operating rhythms for internal teams and agency partners.
- Design the future digital organization, including headcount plans, agency model, capability gaps, and hiring priorities.
- Recruit, lead, coach, and develop a high-performing digital team as the organization grows.
- Operate effectively in a fast-paced environment with evolving priorities, limited infrastructure, and high accountability.
What You Bring
- 8+ years of progressive experience leading digital marketing, ecommerce, or growth for a digitally native, consumer, or DTC brand.
- Experience operating at the Director, VP, or equivalent leadership level with direct ownership of digital strategy, channel performance, and agency management.
- A demonstrated record of growing a DTC business—not simply managing individual channels within a larger organization.
- Deep expertise across Shopify or comparable ecommerce platforms, Amazon, paid media, social commerce, CRM, and lifecycle marketing.
- Hands-on experience building or scaling TikTok Shop, creator commerce, or other social-commerce channels.
- Strong brand and content instincts, including the ability to brief creative teams, evaluate work, and articulate a compelling point of view.
- Experience managing external partners across paid media, marketplaces, social commerce, creative, and lifecycle marketing.
- Comfort making high-stakes decisions on agency scope, investment, operating model, and channel prioritization.
- Strong analytical fluency across key growth metrics, including conversion rate, AOV, CAC, ROAS, retention, LTV, and channel mix.
- The ability to turn complex performance data into clear recommendations for executive and board-level audiences.
- A builder mindset with the ability to move between strategic leadership and detailed execution.
- Experience building systems, teams, processes, and accountability in a high-growth environment.
What Success Looks Like
- A trusted digital roadmap that informs investment, resourcing, and business planning.
- Consistent, forecastable growth in DTC and marketplace revenue.
- A measurable customer journey from social engagement and content consumption to transactions and repeat purchase.
- A scalable social-commerce and creator engine that contributes meaningful revenue.
- Paid media, affiliate, marketplace, and social-commerce channels operating against one integrated growth strategy.
- A CRM and customer experience program that demonstrably improves retention and lifetime value.
- Clear reporting, performance discipline, and agency accountability across the digital organization.
- A high-performing digital team with the right capabilities, structure, and leadership in place.
Category Insights Manager
Position Overview
We are seeking a Category Insights Manager to join a growing CPG organization supporting a portfolio of household-name food brands.
This is a highly visible role at the intersection of category management, retail analytics, consumer insights, innovation, and commercial strategy. You’ll use syndicated data to understand what is happening across the marketplace, uncover growth opportunities, and translate complex information into clear stories and recommendations that influence business decisions.
The role is ideal for someone with experience in category management, category analytics, or syndicated data who wants to expand beyond a single retailer or customer and gain broader exposure across Marketing, Sales, Category Management, Commercial Strategy, and senior leadership.
What You’ll Do
- Serve as a champion for the category, retailer, and shopper, bringing an insights-driven perspective to business decisions.
- Leverage Circana, NielsenIQ, POS, panel, market trends, and other research sources to identify category and business opportunities.
- Analyze category performance, market share, distribution, velocity, competitive activity, assortment, pricing, and shopper behavior.
- Translate complex datasets into clear, actionable business narratives and recommendations.
- Develop weekly and monthly category, brand, and market performance reporting for cross-functional teams and leadership.
- Support strategic and ad hoc analytical questions from Marketing, Sales, Commercial Strategy, Category Management, and senior leaders.
- Identify opportunities to expand the business through category, retailer, and market-level analysis.
- Evaluate assortment and shelf opportunities and provide data-driven recommendations to improve category performance.
- Support business questions related to pack architecture, product cannibalization, assortment, distribution, and growth opportunities.
- Build compelling PowerPoint presentations and data visualizations for executive and cross-functional audiences.
- Provide analytical support for leadership presentations, business reviews, and other high-visibility initiatives.
Innovation & New Product Insights
- Play an important role in measuring the success of new product launches across a growing portfolio of consumer brands.
- Manage new-item attribution and product coding within syndicated-data platforms.
- Ensure new products and SKUs are accurately represented within Circana and NielsenIQ reporting structures.
- Track new-product performance across sales, distribution, velocity, and other key measures.
- Partner with cross-functional teams to understand how innovation is performing and identify opportunities to optimize new product launches.
- Provide analytical insights that help inform commercialization, retail positioning, and go-to-market strategy.
Syndicated Data & Reporting
- Work extensively within Circana and other syndicated-data platforms to answer category, retail, and business questions.
- Navigate custom syndicated databases and analytical models to uncover meaningful insights.
- Work with both POS and consumer panel data to understand what is happening in the marketplace and the shopper behaviors behind it.
- Maintain recurring reporting and syndicated-data structures to ensure information is accurate, timely, and actionable.
- Serve as an internal resource for syndicated-data questions and ongoing analytical requests.
- Partner with external data providers, including Circana and NielsenIQ, to support reporting, database management, and analytical needs.
What We’re Looking For
- Bachelor’s degree or equivalent experience; MBA is a plus.
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3+ years of experience in CPG, retail, category management, category analytics, customer insights, or a related analytical discipline.
- Strong experience working with syndicated retail data.
- Hands-on experience with Circana/IRI strongly preferred; NielsenIQ experience is also highly relevant.
- Strong understanding of CPG and retail metrics including:
- Market share
- Dollar and unit sales
- Distribution
- Velocity
- Assortment
- POS data
- Consumer/shopper panel data
- Competitive performance
- New-product performance
- Ability to navigate syndicated-data platforms and identify the appropriate data needed to answer business questions.
- Strong analytical and problem-solving skills with the ability to identify relationships, trends, and business drivers within large datasets.
- Excellent PowerPoint and storytelling skills, with the ability to simplify complex analysis for business audiences.
- Ability to visually communicate data and insights in a clear and compelling way.
- Strong written and verbal communication skills.
- Ability to influence and collaborate with cross-functional stakeholders.
- Comfortable balancing recurring business reporting with new and evolving analytical questions.
- Self-starter who can prioritize multiple requests while maintaining a high level of accuracy and attention to detail.
Ideal Candidate Background
We are open to candidates coming from a variety of CPG and retail backgrounds, including:
- Category Management
- Category Insights
- Category Analytics
- Category Development
- Customer Insights
- Commercial Insights
- Retail Analytics
- Sales Analytics
This could be an especially compelling next step for a Category Analyst or Senior Category Analyst who has developed strong syndicated-data and retail analytics expertise and is ready to take on broader ownership, visibility, and influence.
Experience supporting a major national retailer within a customer-facing category management or analytics function would translate particularly well.
Why This Opportunity Stands Out
This is an opportunity to move beyond simply reporting what happened and help the organization understand why it happened and what to do next.
You’ll work with recognizable consumer brands, emerging categories, major retailers, and new product innovation while gaining exposure across multiple parts of a large CPG organization.
The role offers the opportunity to:
- Work with household-name food brands consumers see every day.
- Influence category strategy, innovation, assortment, and retail growth.
- Gain meaningful visibility with VP-level and senior leadership.
- Work across Marketing, Sales, Category Management, and Commercial Strategy.
- Help evaluate and shape the success of new product launches.
- Expand beyond a single retailer or customer account into a broader enterprise insights role.
- Develop experience that can lead naturally into areas such as Category Management, Revenue Growth Management, Customer Marketing, Commercial Strategy, and customer-facing insights leadership.
For someone who enjoys combining CPG, retail, syndicated data, business strategy, and storytelling, this role offers an opportunity to make insights visible and actionable across the organization.
Additional Details
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Contract-to-hire opportunity with the intention to convert the successful candidate to a permanent position.
- W-2 employment with a full benefits package, including PTO, health, dental, and vision insurance, and a 401(k) match.
- Compensation during the initial phase is $50–$58/hour at 40 hours per week based on experience.
- Anticipated conversion compensation is $110,000–$120,000 base salary plus bonus.
We are looking for a highly conceptual, execution-focused Creative Director to lead brand, campaign, and digital creative across channels. You will set the creative vision and oversee the development of high-impact work that drives engagement, strengthens brand identity, and supports business objectives.
This role is ideal for a strategic, hands-on creative leader who can translate business goals into compelling ideas, inspire multidisciplinary teams, and balance strong brand storytelling with performance and audience insights.
Key Responsibilities
Creative Vision & Brand Storytelling
- Define and evolve the overarching creative vision across brand campaigns, digital experiences, content, and communications.
- Translate business and marketing objectives into compelling creative concepts, platforms, and narratives.
- Establish a distinctive and cohesive brand language across channels and audience touchpoints.
- Ensure creative work is strategically sound, visually compelling, and aligned with the broader brand.
Integrated Campaigns & Digital Creative
- Concept and direct integrated campaigns across web, social, video, email, paid media, and other digital channels.
- Develop creative approaches that can flex across platforms and audiences while maintaining a consistent brand voice.
- Partner with marketing, strategy, and other cross-functional teams to bring campaigns from concept through execution.
- Balance brand-building creative with work designed to drive measurable engagement and performance.
Content, Social & Motion
- Lead creative direction for social, content, video, and motion initiatives.
- Oversee the development of platform-native content across both organic and paid channels.
- Collaborate with internal teams, agencies, freelancers, photographers, directors, and other creative partners to produce high-quality work.
- Identify emerging creative trends, formats, and technologies that can strengthen storytelling and audience engagement.
Leadership & Cross-Functional Partnership
- Lead, mentor, and inspire a multidisciplinary creative team across design, art direction, copy, motion, and production.
- Partner closely with marketing, brand, communications, growth, and other teams to align creative with business priorities.
- Present creative concepts and rationale to senior stakeholders and incorporate feedback while maintaining creative integrity.
- Foster a collaborative environment that encourages strong ideas, experimentation, and high creative standards.
Creative Systems, Optimization & Scale
- Develop creative systems, toolkits, and guidelines that enable teams to produce consistent, high-quality work efficiently.
- Partner with marketing and analytics teams to understand performance and apply insights to future creative.
- Champion a test-and-learn approach, using audience insights and performance data to refine messaging, visuals, and formats.
- Identify opportunities to improve creative processes, workflows, and ways of working.
Qualifications
- 10+ years of creative experience, with at least 5 years in a senior creative leadership role.
- Proven experience developing and leading integrated brand and digital campaigns across multiple channels.
- Strong portfolio demonstrating conceptual thinking, brand storytelling, digital creative, and integrated campaign work.
- Experience leading work across web, social, video, email, paid media, content, and other digital platforms.
- Ability to use audience insights, performance data, and testing to inform creative decisions without compromising brand quality.
- Track record of leading, inspiring, and developing multidisciplinary creative teams.
- Strong understanding of the creative process from concept and strategy through production and execution.
- Exceptional storytelling, communication, and presentation skills, with the ability to influence senior stakeholders.
- Comfortable operating in a fast-paced, collaborative environment and balancing multiple priorities.
Manager, Social Media
Los Angeles, CA | Hybrid, 2 Days Onsite | $85,000–$95,000 | Full-Time
Our client is a fast-growing beauty brand seeking a Manager, Social Media to lead social strategy and day-to-day execution across TikTok and Instagram.
This is an ideal role for a social-first marketer who knows what makes content trendy, viral, and culturally relevant, while also being highly analytical. The strongest candidate will have a deep understanding of beauty and color cosmetics, a strong finger on the pulse of social culture, and the ability to use analytics and KPIs to understand what is resonating with consumers.
You should know how to identify the next viral trend, fan-favorite product, creator, sound, format, or cultural moment and turn those insights into compelling social opportunities.
What You’ll Do
- Own day-to-day social strategy and execution across TikTok and Instagram
- Develop content calendars supporting product launches, campaigns, retail initiatives, and cultural moments
- Lead trendy, viral, and platform-native content ideation
- Identify opportunities around fan-favorite products, trending beauty moments, viral formats, sounds, creators, and cultural conversations
- Analyze social performance and own KPIs, reporting, and optimization
- Turn analytics into actionable recommendations for future content and creative
- Identify high-performing formats, hooks, messaging, products, and trends, then build on what is working
- Maintain a strong finger on the pulse of beauty, social, and pop culture
- Stay ahead of emerging TikTok and Instagram trends and understand how to translate them authentically for the brand
- Source and curate UGC from nano-influencers, emerging creators, and beauty talent
What We’re Looking For
- 4+ years of experience in social media, social strategy, or brand marketing
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Beauty experience is highly preferred, with color cosmetics/makeup experience strongly preferred
- Deep understanding of TikTok and Instagram
- Strong experience with social analytics, KPIs, reporting, and performance optimization
- Proven ability to recognize and capitalize on viral, trending, and culturally relevant content
- Strong creative instincts with an understanding of what makes content shareable, engaging, and fan-favorite
- Experience with UGC sourcing and working with nano-influencers, emerging creators, freelancers, or contractors
- Deep awareness of beauty trends, creators, internet culture, and the social landscape
- Ability to turn trends and consumer insights into actionable content ideas
- Excellent project management and organizational skills
- Familiarity with Dash Hudson or similar social analytics platforms
- Highly collaborative, proactive, and comfortable in a fast-paced environment
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Not a camera-facing role, but requires strong creative instincts and the ability to guide social content
- Must be Los Angeles-based and comfortable working onsite Tuesdays and Thursdays
Compensation & Benefits
$85,000–$95,000, depending on experience, plus a comprehensive benefits package and company perks.
Pay: $29.37/hr
Duration: 9/7/26 – 1/6/27 – This is a maternity leave coverage
Hybrid: Onsite Mon-Thu, Remote Friday
Location: Orlando, FL
The team is looking for someone with experience in Media campaigns via Meta, Snap, Tiktok, etc.. They should be able to ask questions, be detail oriented and take really good notes at meetings, They will help manage projects and campaigns across several departments.
POSITION SUMMARY: The Associate Representative is responsible for the oversight of Paid Social campaigns on prominent Social Media Platforms for the domestic market in collaboration with an external agency. The Associate Representative will collaborate with other Paid Social Media Team Members and an external agency on reporting, communication, analysis of media and other assigned responsibilities relating to Paid Social Media activation.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
• Leverage a deep understanding of business strategy and the role of media to oversee the execution and performance of paid social campaigns, ensuring alignment with business objectives.
• Supports managers in the execution of media campaigns within assigned channel. Media campaign execution includes: vendor selection, budget management, within media platforms and partners.
• Coordinate the collection and delivery of creative assets for paid social campaigns, manage all campaign trafficking through external agency and conduct thorough QA reviews to ensure accurate setup, creative implementation, tracking, and campaign execution.
• Attend and actively participate in meetings, including vendor meetings and cross-functional team discussions to align on campaign strategy, share performance insights, troubleshoot challenges, and coordinate upcoming initiatives.
* Collaborate with agency partners to develop quarterly and annual paid media plans, including budget allocation, media partner recommendations, channel strategies, and campaign tactics for internal stakeholder review and approval.
QUALIFICATIONS:
• Demonstrates the ability to establish high-levels of trust and credibility.
• Excellent verbal, written and presentation skills.
• Collaboration with multiple internal and external partners with ability to tailor communication to specific areas of expertise/focus.
• Attention to detail and accuracy.
• Results oriented and able to effectively prioritize competing demands.
• Demonstrates critical thinking and strong problem-solving skills.
• Navigates effectively through difficult issues, builds required consensus to drive business needs and results.
• Ability to write strategic media plans as part of overall marketing plans.
• Team oriented – approachable and viewed as a leader.
• Use of Microsoft Office Software Suite and media planning tools.
EDUCATION: Bachelor’s degree required in Marketing or related field
EXPERIENCE: ; 1+ years of paid media experience within Paid Social Media. Similar experience or equivalent combination of education and experience. Knowledge of general computer programs and vendor platforms is required.