B2B Content Strategist (Contract)

Location: 30345 (ATL)
Schedule: Hybrid (1-2 days/wk)
Contract Length: 9 months with the potential to become permanent
Hours/Wk: 30-40

Ideal candidate will have strong content strategy experience and is an excellent cross-functional collaborator, as they will have a key role in partnering with marketing managers in content planning, execution and optimization.

The Content Strategist will lead the development and execution of consumer-facing and B2B content strategy across digital channels. This role partners with cross-functional marketing, creative, and digital teams to create clear, compelling, and high-performing content that supports business goals and audience engagement.

This is a hands-on role responsible for content planning, writing, editing, optimization, and performance analysis. The ideal candidate brings strong experience in omnichannel content strategy, editorial planning, SEO, and digital content best practices across web, email, and social media.

Key Responsibilities

• Develop and execute content strategies and editorial plans aligned to marketing priorities.
• Create and oversee digital content across web, email, blog, and social channels.
• Partner with writers, designers, digital teams, and stakeholders to deliver cohesive, on-brand campaigns.
• Apply SEO and performance insights to improve content effectiveness and engagement.
• Manage timelines, approvals, and content workflows across multiple projects.

Qualifications

• Bachelor’s degree in marketing or a related field.
• 5+ years of experience in content strategy, content marketing, writing/editing, or digital marketing.
• Strong writing, editing, and content planning skills.
• Experience with SharePoint, CMS workflows, and project management systems.
• Knowledge of SEO and digital content best practices.
• Healthcare industry experience is a plus.