Ecommerce Coordinator (Beauty)
Type: Fulltime
Location: Hybrid NYC
Salary: $65K- $70K DOE
Client Overview: Our client is a fast-growing beauty brand dedicated to delivering innovative, high-quality products to customers through a seamless omnichannel experience.
Role Overview: The eCommerce Coordinator supports the day-to-day operations of the brand’s online business by ensuring products, promotions, and digital content are accurately maintained across eCommerce channels. This role collaborates with cross-functional teams including Marketing, Creative, Sales, Operations, and Customer Experience to execute digital initiatives, optimize the online shopping experience, and support revenue growth.
eCommerce Coordinator Responsibilities:
- Manage day-to-day operations of the brand’s eCommerce website(s), ensuring product information, pricing, promotions, and content are accurate and up to date.
- Coordinate product launches, seasonal campaigns, and promotional activities across digital channels.
- Maintain product catalogs, including images, descriptions, specifications, and merchandising attributes.
- Monitor website performance and user experience, identifying opportunities for optimization and issue resolution.
- Collaborate with Marketing and Creative teams to execute homepage updates, landing pages, email campaigns, and digital assets.
- Support merchandising efforts by organizing collections, product assortments, navigation, and search optimization.
- Track inventory availability and coordinate with Operations to minimize out-of-stock issues.
- Assist in monitoring website analytics, sales performance, and customer behavior to generate actionable insights.
- Prepare regular reports on website traffic, conversion rates, sales performance, and promotional effectiveness.
- Coordinate with external agencies, platform partners, and internal stakeholders to support ongoing website enhancements.
- Perform quality assurance (QA) testing for website updates, new product launches, and promotional campaigns.
- Assist with customer experience initiatives by identifying and resolving website-related issues.
- Stay informed on eCommerce, beauty, and digital marketing trends to recommend best practices and process improvements.
- Support marketplace and retail partner eCommerce initiatives as needed (e.g., Amazon, Sephora, Ulta, or other retail platforms).
eCommerce Coordinator Qualifications:
- Bachelor’s degree in Marketing, Business, eCommerce, Communications, or a related field.
- 1–3 years of experience in eCommerce, digital marketing, merchandising, or online retail, preferably within the beauty, cosmetics, skincare, or consumer goods industry.
- Experience working with eCommerce platforms such as Shopify, Salesforce Commerce Cloud, Magento, or similar.
- Familiarity with digital merchandising, product information management (PIM), and content management systems (CMS).
- Basic understanding of Google Analytics (GA4), reporting tools, and key eCommerce performance metrics.
- Proficiency in Microsoft Excel and Google Workspace.
- Strong organizational skills with exceptional attention to detail and the ability to manage multiple projects simultaneously.
- Excellent communication and cross-functional collaboration skills.
- Analytical mindset with the ability to interpret data and identify opportunities for improvement.
- Ability to work in a fast-paced environment and adapt to changing business priorities.
- Passion for beauty, consumer trends, and delivering exceptional online customer experiences.
