Marketing Specialist (B2B Marketing & Sales Enablement)

Company: Optum

Schedule: August 10, 2026 – November 20, 2026
30–40 hours per week | Monday–Friday | 9:00 AM–5:00 PM CT

Location: Remote – spme onsite for client meetings (Minnesota candidates preferred)

Position Overview

Optum Financial is seeking an experienced Marketing Specialist to support its Employer and Payer Marketing team. This is a hands-on, execution-focused role responsible for driving marketing projects from concept through completion while partnering closely with Marketing, Sales, Product, Legal, Compliance, and Strategy teams.

This position is ideal for a polished marketer who enjoys managing multiple priorities, creating compelling marketing content and presentations, and keeping projects moving in a fast-paced environment. The successful candidate will be highly organized, process-oriented, and comfortable working directly with internal stakeholders to deliver high-quality marketing materials on tight timelines.

Key Responsibilities

• Manage multiple marketing projects simultaneously while ensuring deadlines and deliverables stay on track.
• Partner closely with Sales and cross-functional business partners to develop and update marketing materials.
• Create polished PowerPoint presentations, sales decks, one-pagers, client communications, and other sales enablement materials.
• Develop marketing content including emails, event communications, promotional messaging, and campaign assets.
• Support employer and payer events, including logistics, communications, presentation materials, and post-event follow-up.
• Coordinate reviews and approvals across Marketing, Legal, Compliance, Product, and Strategy teams.
• Maintain project timelines, campaign calendars, marketing asset libraries, and documentation.
• Track project status, identify risks, and proactively communicate updates to stakeholders.
• Help improve marketing processes and ensure work moves efficiently through review and approval cycles.

Required Qualifications

• 5+ years of experience in B2B marketing, marketing communications, or integrated marketing.
• Proven ability to manage multiple projects in a fast-paced environment with frequently changing priorities.
• Strong project management and organizational skills.
• Advanced PowerPoint skills with experience creating polished executive presentations and sales materials.
• Excellent written communication and content development skills.
• Experience working directly with Sales and cross-functional stakeholders.
• Strong attention to detail and ability to independently manage work with minimal direction.
• Comfortable navigating approval processes involving Legal, Compliance, and Product teams.

Preferred Qualifications

• Experience in healthcare, financial services, insurance, or another regulated industry.
• Experience supporting employer or B2B marketing initiatives.
• Familiarity with project management tools such as Workfront, Asana, Monday.com, Smartsheet, or similar platforms.
• Working knowledge of Adobe Creative Suite (primarily for light editing of existing files—not original graphic design).

Ideal Candidate

The ideal candidate is an experienced marketer who can hit the ground running with minimal training. They are highly organized, thrive in process-driven environments, and are comfortable managing multiple priorities while partnering directly with Sales and cross-functional teams.