Position Overview

Our client is seeking a Sr B2B Growth Marketing Strategist to lead the development and execution of integrated marketing strategies that strengthen brand presence, drive demand, and support revenue growth in B2B industrial markets.

This role requires a strategic thinker who can translate business goals into clear marketing initiatives and action plans across both digital and traditional channels. The ideal candidate has deep experience in B2B marketing within manufacturing, industrial, engineering, or technical sectors and is skilled at balancing long-term brand building with measurable lead generation.

This role will own campaign strategy for brand growth and new product introductions and will lead and develop the team supporting key marketing channels, including Events & Tradeshows, Search Marketing (including SEO/AIO), Paid Search, Ecommerce, and Analytics.

Key Responsibilities

Brand Strategy & Positioning

• Develop and maintain brand positioning, messaging framework, and value propositions across multiple product lines in B2B industrial markets.
• Translate complex industrial product lines and technical capabilities into clear, compelling B2B messaging tailored to target decision-makers and influencers.
• Ensure consistent brand presentation across digital platforms, sales materials, events, and traditional media.
• Conduct market research, competitive analysis, and customer segmentation to inform positioning and go-to-market strategies.

Marketing Strategy & Campaign Development

• Plan and oversee execution of integrated marketing campaigns across traditional and digital channels to drive lead generation and brand awareness.
• Partner closely with sales leadership to ensure marketing programs align with pipeline growth and account development strategies, including optimizing funnels from lead generation through nurturing and conversion.
• Develop channel strategies that balance demand generation (e.g., paid media, search, events) with long-term brand-building initiatives.

People Leadership, Project Planning & Execution

• Lead, coach, and develop a small team of channel specialists across Events & Tradeshows, Search Marketing, Paid Search, Ecommerce, and Analytics to deliver against growth objectives.
• Set clear priorities, goals, and expectations for team members; provide ongoing feedback and support their professional development.
• Lead planning and execution of marketing initiatives from concept through launch, ensuring alignment with overall strategy and business goals.
• Coordinate with internal resources including designers, content creators, sales, and leadership stakeholders to ensure timely, high-quality execution.
• Manage external partners and agencies to support campaign development, media, creative, and event execution.
• Maintain campaign timelines, deliverables, and performance tracking to ensure initiatives are launched on time and on budget.
• Leverage analytics tools to measure campaign performance and use data-driven insights to optimize messaging, channel mix, and investment.

Budget Ownership & Performance Reporting

• Develop and manage annual marketing budgets and campaign allocations to support brand growth and lead generation goals.
• Track spend against performance metrics and optimize programs for maximum marketing ROI across traditional and digital channels.
• Provide regular reporting on campaign effectiveness, pipeline contribution, channel performance, and budget utilization to key stakeholders.

Qualifications

• 5+ years of B2B marketing experience, preferably in industrial manufacturing, engineering, or other technical industries.
• Proven experience developing integrated marketing strategies that combine both digital and traditional channels.
• Strong understanding of B2B marketing funnels, complex buying committees, and longer sales cycles.
• Experience managing marketing budgets and optimizing campaign ROI.
• Demonstrated success with digital marketing channels including SEO, AIO, paid search, email marketing, social media, digital media advertising, and analytics tools.
• Demonstrated success planning and executing trade shows, industry events, and conferences as part of an integrated demand generation strategy.
• Experience with CRM and marketing automation platforms (e.g., HubSpot).
• Background in print marketing, display advertising, and sales collateral development.
• Strong project management skills and a track record of leading cross-functional initiatives.
• Ability to translate product lines and technical capabilities into clear market positioning and customer-centric messaging.
• Excellent written, verbal, and presentation communication skills.
• Bachelor’s degree in Marketing, Business, Communications, or related field (MBA preferred).
• Experience marketing solutions related to woodworking, fabrication, or dust collection is preferred but not required.

Keys to Success in this Position

• Work closely with sales, operations, and leadership teams to ensure accuracy and credibility while building marketing plans that support real revenue-driving activity.
• Participate in sales discussions to refine messaging and positioning based on real customer conversations, not just theory.
• Build marketing strategies that reflect actual sales cycles, common objections, and closing dynamics.
• Operate as an integral extension of the sales team with a clear understanding of how opportunities are found, qualified, advanced, and closed—not just how they are promoted to.
• Develop a deep understanding of the company’s product lines, applications, and customer use cases.
• Have the confidence to communicate honestly and directly, even when opinions differ, while maintaining strong collaborative relationships.

Who Succeeds in This Role

• Someone who understands that marketing only works if sales wins—and builds strategy accordingly.
• Someone who is calm and confident in high-stakes conversations with senior leaders, sales, and technical stakeholders.
• Someone who values clarity and honesty over consensus and is comfortable making informed recommendations.
• Someone who can collaborate effectively without becoming passive, and who can influence across functions without relying on title.
• Someone respected for their strategic thinking, business understanding, and ability to connect marketing activity to revenue outcomes.

Creative Project Manager
Location: HYBRID – Mounds View

Assignment Duration: Apr 20, 2026 – Apr 16, 2027
Work Schedule: Full-time, approximately 8:30 AM – 4:30 PM
Onsite Expectation: 3 days per week onsite; Wednesday is required team day

Role Overview

The Creative PM will serve as a senior-level creative project leader within Medtronic’s Cardiovascular (CV) Creative & Digital Center of Excellence (COE). This freelance professional will oversee complex creative media and design initiatives from intake through final delivery, ensuring that projects are strategically aligned, executed with creative excellence, and delivered on time and within budget.

You will work closely with internal marketing and communications partners to translate business objectives into clear creative briefs, manage cross-functional workflows, and champion the brand across a range of digital and print channels. This role combines hands-on project ownership, resource coordination, and creative problem-solving within a highly regulated, global healthcare environment.

Team Environment

You will join a robust in-house creative organization that includes:

• 16 Designers
• 6 Project Managers
• 3 Art Directors
• 2 Team Managers
• 1 Director

The environment is collaborative, fast-paced, and quality-driven, with a strong emphasis on brand stewardship and partnership with internal clients.

Key Responsibilities

1. Creative Project Leadership & Workflow Management (?60%)

• Lead the end-to-end management of creative projects, including (but not limited to) brochures, print and digital ads, sales and executive presentations, AEM-based web pages, Eloqua emails, social media assets, and other marketing communications.
• Manage project intake, clarify scope and objectives, and translate business needs into actionable project plans and creative briefs.
• Develop and maintain project timelines, budgets, and resource plans; monitor progress and proactively address risks, bottlenecks, or scope changes.
• Coordinate with designers, art directors, copywriters, and production partners to ensure that deliverables meet quality, brand, and regulatory requirements.
• Ensure that the corporate identity and CV brand standards are correctly applied across all assets.
• Provide regular status updates to stakeholders and maintain accurate documentation within project management systems.

2. Client Partnership & Cross-Functional Collaboration (?30%)

• Serve as a primary point of contact and strategic partner for internal clients within the Cardiovascular business.
• Facilitate discovery and planning sessions with marketing and cross-functional partners to define goals, target audiences, key messages, and success metrics.
• Act as a liaison between clients and the creative team to align expectations, recommend solutions, and ensure that project outcomes support broader marketing and business objectives.
• Foster a collaborative, inclusive, and solutions-oriented culture; help align stakeholders around timelines, priorities, and trade-offs.
• Communicate clearly and professionally to share ideas, manage feedback, negotiate timelines, and resolve conflicts.

3. Quality, Process, and Brand Governance (?10%)

• Apply master brand guidelines and CV-specific standards to ensure consistency and accuracy across all creative outputs.
• Support and reinforce established creative processes, proofing workflows, and review/approval steps.
• Contribute to continuous improvement by identifying opportunities to streamline workflows, clarify roles, and strengthen quality control.

Required Qualifications

• Bachelor’s degree in communications, marketing, administration, design, or a closely related field.
• Minimum 2 years of experience in a project management role within an advertising agency, in-house creative team, or comparable creative services environment.
• Demonstrated experience managing multiple concurrent creative or marketing projects in a fast-paced setting.

Must-Have Skills & Competencies

• Proven ability to organize, prioritize, and lead projects from brief to delivery under tight deadlines.
• Strong project management and problem-solving skills, with comfort making decisions and escalating appropriately.
• Excellent client-facing and customer service skills; able to build trust and maintain strong working relationships.
• Exceptional organizational and time-management capabilities, with strong attention to detail.
• Demonstrated initiative, ownership mindset, and a collaborative, team-first approach.
• Ability to quickly learn new tools, processes, and business contexts, and adapt to change.
• Outstanding interpersonal and communication skills (written, verbal, listening, and negotiation).
• Proficiency with Microsoft Office tools, including PowerPoint, Word, Excel, and Teams.

Nice-to-Have Experience

• Experience collecting and using metrics/data to plan work, inform creative decisions, track progress, and refine approaches.
• Hands-on experience navigating an end-to-end creative production process (intake, concept, development, review, approval, deployment).
• Familiarity with a variety of content formats and channels (web, email, social, print, digital presentations) and how to tailor content for different audiences.
• Experience working in medical device, healthcare, or other highly regulated industries.
• Knowledge of project management platforms such as Infowit, Workfront, or Basecamp.
• Experience using measurement or analytics tools related to marketing or content performance.
• Comfort with cloud-based collaboration tools such as SharePoint and OneDrive.
• Experience in an in-house graphic design or creative services team.

Title: Marketing Manager
Brand: Women’s Contemporary
Type: temp to perm
Location: NYC
Onsite: hybrid
Salary: $130-140k

Position Overview
The Marketing Manager will lead the brand’s marketing strategy and execution within the Women’s Contemporary Division. This role is responsible for translating seasonal vision into compelling 360° campaigns that build brand equity, drive demand, and support key wholesale and direct-to-consumer partners.
The ideal candidate brings a strong fashion sensibility, a digital-first mindset, and proven experience managing end-to-end creative production. You are as comfortable briefing a photoshoot and directing social content as you are reviewing performance dashboards and optimizing campaigns.

Key Responsibilities
Brand & Go-to-Market Strategy

• Develop and own seasonal marketing strategies for the brand, aligned with brand positioning, merchandising priorities, and sales goals.
• Build integrated go-to-market calendars (digital, social, retail/wholesale, PR, influencer) that support collection drops, key deliveries, and major selling moments.
• Partner closely with Design, Sales, and Merchandising to ensure marketing stories reflect product priorities, pricing, and channel needs.

Digital & Social Media

• Lead the social media strategy and content roadmap for platforms including Instagram, TikTok, Pinterest, and emerging channels relevant to the customer.
• Brief, curate, and approve social content (photo, video, UGC, influencer content) to ensure cohesion with brand voice and visual identity.
• Collaborate with e-commerce partners and internal digital teams to support PDP content, homepage stories, email, and performance marketing assets.

Creative Direction, Photoshoots & Content Production

• Own creative concepting for seasonal campaign, lookbook, e-commerce, and lifestyle shoots in partnership with Design and Sales.
• Plan and manage all aspects of shoots: creative briefs, shot lists, location selection, schedules, styling direction, and post-production timelines.
• Source and coordinate models, photographers, stylists, glam teams, and other creative vendors; negotiate rates in line with budget.
• Ensure imagery and video support wholesale lookbooks, digital partners, social, and trade show presentations.

Campaign Execution & Asset Management

• Translate approved concepts into clear briefs and timelines for internal and external partners.
• Oversee the development and production of all marketing materials: lookbooks, line sheets, digital catalogs, invites, in-store signage, trade show graphics, and branded packaging.
• Create and maintain an organized, searchable digital asset library; manage file naming, tagging, and distribution to internal teams and external partners.

Influencer, Creator & PR Support

• Identify and nurture relationships with influencers, content creators, stylists, and editors aligned with the brands aesthetic and audience.
• Own day-to-day management of the ShopMy (or similar) platform: creator onboarding, assortment curation, link maintenance, and performance tracking.
• Partner with Sales and PR counterparts on seeding strategies, product gifting, and collaborations that drive awareness and conversion.

Sales Enablement & Trade Support

• Support Sales with marketing tools for major accounts and showrooms, including decks, leave-behinds, and digital assets.
• Collaborate on trade show presence and key market events: visuals, printed materials, brand messaging, and on-site content capture.
• Coordinate sample pulls, product shipments, and tracking for influencers, stylists, and editorial opportunities.

Insights, Analytics & Budget Management

• Monitor brand, category, and competitive activity; provide seasonal recaps and recommendations based on learnings.
• Track KPIs across social, digital, and campaign initiatives (engagement, reach, traffic, conversion, ROI) and present actionable insights to leadership.
• Build and manage the marketing budget, ensuring efficient allocation of spend across content, paid media, events, and partnerships.

Required Skills & Qualifications
4+ years of progressive experience in fashion or lifestyle marketing, with a strong focus on digital and/or e-commerce.

• Experience working with contemporary women’s apparel or adjacent categories strongly preferred.

• Hands-on experience with social media platforms and tools, web analytics, etc

• Strong eye for styling, photography, and visual storytelling; able to protect and evolve the brand aesthetic.
• Ability to interpret data and translate performance metrics into clear, strategic recommendations.
• Excellent written and verbal communication skills; capable of crafting compelling copy and presenting ideas to cross-functional partners and leadership.

Director, Influencer Marketing (Freelance)

Job Description

We are seeking a seasoned Director, Influencer Marketing (Freelance) to lead creator-driven programs across a diverse portfolio of brands. This role is responsible for building strategic, performance-oriented influencer initiatives that drive awareness, engagement, and measurable business outcomes.

The ideal candidate is a builder and operator in equal measure—able to translate brand and performance goals into robust influencer strategies, guide cross-functional teams through execution, and continuously refine the approach with data and insights. You are deeply immersed in creator culture, understand how communities form and engage across platforms, and know how to turn that knowledge into scalable, repeatable programs.

This is a senior, client-facing freelance role that partners closely with strategy, creative, media, and analytics teams to deliver integrated, social-first solutions.

Key Responsibilities

Campaign Leadership & Delivery

• Own end-to-end development and delivery of influencer marketing programs from brief to wrap, including always-on, tentpole, and product launch campaigns.
• Lead influencer discovery, vetting, and casting strategies to ensure fit with brand voice, audience, safety guidelines, and KPIs.
• Craft clear, inspiring creator briefs and program frameworks that set direction for content, messaging, deliverables, timelines, and success metrics.
• Guide day-to-day execution led by supporting team members—approvals, feedback, content routing, and issue escalation.
• Ensure contracts, licensing, usage, and compliance guidelines (FTC, platform rules, brand safety) are clearly defined and followed.
• Oversee campaign performance tracking and reporting, turning data into actionable optimizations and recommendations.

Strategic Direction & Thought Leadership

• Translate business and marketing objectives into coherent influencer strategies that integrate with broader media and creative plans.
• Develop clear POVs on platform shifts, creator behaviors, and cultural trends, and advise clients on how to respond and invest.
• Define measurement approaches, including KPIs, benchmarks, and learning agendas across awareness, engagement, and lower-funnel outcomes.
• Design frameworks and playbooks for influencer engagement, content formats, usage rights, and amplification tactics.
• Identify opportunities to scale successful pilots into ongoing programs, including ambassador structures, creator collectives, and content franchises.

Team Management & Collaboration

• Provide senior-level guidance to influencer specialists, coordinators, and cross-functional partners supporting campaigns.
• Set standards for quality, communication, and responsiveness in all client- and creator-facing work.
• Mentor junior team members on creator sourcing, outreach, negotiation, and campaign management best practices.
• Partner closely with media, strategy, and creative leads to ensure influencer programs are fully integrated into paid and owned ecosystems.

Creative & New Business Support

• Shape creative concepts that are native to each platform and grounded in creator-led storytelling.
• Collaborate with creative teams to evolve content directions based on performance and audience feedback.
• Contribute to pitch work, RFP responses, and proactive proposals that leverage influencer marketing as a core growth driver.
• Build and maintain case studies, benchmarks, and best-practice examples to support new business efforts.

Insights, Innovation & Market Intelligence

• Stay current on emerging platforms, creator tools, monetization models, and partnership structures.
• Leverage social listening, platform analytics, and audience insights to inform strategies and creative recommendations.
• Continuously evaluate influencer partners, vendors, and technology platforms to improve efficiency and impact.
• Package and share learnings across teams to evolve internal influencer marketing capabilities and standards.

Requirements & Qualifications

• 10+ years of experience in influencer, social, or digital marketing, with significant exposure to creator-led programs.
• Demonstrated success leading complex, multi-platform influencer campaigns for established brands.
• Strong understanding of major and emerging platforms (e.g., TikTok, Instagram, YouTube, Twitch, X/Twitter, and others) and their creator ecosystems.
• Hands-on experience with influencer discovery and measurement tools, as well as social and web analytics platforms.
• Proven ability to manage multiple stakeholders, balance competing priorities, and operate with urgency in a fast-paced environment.
• Exceptional communication skills, including client-ready presentations and comfort leading senior-level conversations.
• Experience managing or mentoring team members in a matrixed or agency-style environment.
• BA/BS in Marketing, Communications, Advertising, Media, or a related field (or equivalent practical experience).

Location: Remote – ideally sitting in LA or NY

Social Media & Creative Content Manager

Full Time Salaried role

Hybrid, In Santa Barbara as needed, mostly remote

Salary starts at $85,000 and goes up depending on experience.

We are seeking a talented Social Media & Creative Content Manager to lead social strategy and content creation for a brand focused on photography, homes, and interiors. This role requires a creative storyteller who can capture and create compelling content while collaborating with a creative team to amplify brand presence across social channels.

Key Responsibilities:

• Develop, execute, and maintain social media content across platforms including Instagram, Pinterest, TikTok, and Facebook.
• Capture and create original photography, short-form video, and other visual content that aligns with brand aesthetics.
• Write engaging copy for social posts, blog articles, product descriptions, and other digital content.
• Manage the social media calendar, organizing posts with static imagery, video assets, and written content.
• Collaborate with cross-functional marketing and creative teams to implement social strategies that inspire engagement, drive conversions, and grow audiences.
• Analyze content performance, track trends, and provide insights to inform strategy, including weekly and campaign reporting.
• Source and share user-generated content and customer reviews strategically across social channels and the website.
• Stay on top of trends, adapting content quickly to capture key moments relevant to the brand and audience.
• Support creative projects with in-house or external team members for more complex video editing and production, while being able to independently produce and capture high-quality content.

Qualifications:

• Strong photography skills with experience in lifestyle, interiors, and home-focused content.
• Proficiency in social media management, including scheduling tools.
• Excellent copywriting skills for digital content across blogs, products, and social media.
• Ability to ideate, execute, and adapt content independently.
• Understanding of social trends and audience engagement strategies.
• Experience working collaboratively with creative teams while managing independent projects.

Director of Growth Marketing
Location: Remote (EST preferred)
Start Date: ASAP

About the Opportunity

We are partnering with a fast-growing, founder-led services company operating in the life sciences and healthcare space. Over the past few years, the business has scaled rapidly through acquisitions and now supports a broad network of specialized service providers across the U.S.

This is the first dedicated marketing hire and an opportunity to build and own the company’s inbound growth engine from the ground up.

The Role

This is a hands-on, performance-driven role focused on driving measurable pipeline and revenue through search, website optimization, and scalable lead generation systems. You will own the full digital experience from traffic through conversion, with a strong focus on SEO, emerging generative search (GEO), and building repeatable processes that scale across multiple acquired brands.

This is not a brand or social media role. This is a growth role with clear accountability to business outcomes.

What You’ll Own:

• Own and execute the company’s SEO and generative search strategy across core markets
• Build and optimize websites and landing pages to improve conversion and lead quality
• Develop and scale inbound lead generation programs targeting enterprise customers
• Create and implement structured lead tracking, scoring, and funnel optimization processes
• Analyze performance data and continuously improve ROI across channels
• Partner with sales and operations to improve lead quality and conversion
• Develop a repeatable post-acquisition marketing integration playbook
• Leverage AI tools to accelerate content, research, and optimization workflows

Success in This Role Looks Like:

• Driving meaningful enterprise pipeline (high-value B2B deals)
• Achieving top search visibility across key markets and services
• Doubling inbound qualified leads within the first 12 months
• Building scalable systems that support growth across multiple brands
• Establishing clear reporting and performance visibility across the funnel

What We’re Looking For:

• 5+ years of experience in growth, demand generation, or digital marketing roles
• Strong ownership of SEO strategy with proven results ranking competitive keywords
• Experience building inbound engines from scratch or significantly scaling them
• Deep understanding of conversion funnels, website optimization, and lead generation
• Experience working in B2B environments (services, SaaS, or similar)
• Highly analytical with a strong focus on measurable outcomes
• Comfortable operating in fast-paced, high-growth environments with minimal structure
• Familiarity with AI tools and evolving search landscape (GEO)

Why This Role:

• Opportunity to be the first marketing hire and build a function from the ground up
• High visibility and direct partnership with leadership
• Equity participation and long-term growth potential
• Clear path to expand the team and grow into a leadership role

SUMMARY OF POSITION:
We’re looking for a designer who moves confidently at the intersection of sport, design, and storytelling. Someone who can bring fresh energy and clear creative thinking to the sports space.

This role demands a multidisciplinary designer who can concept, execute, and lead. You’ll guide projects from first spark through final delivery, building systems and campaigns that resonate with fitness enthusiasts and athletes.

As part of the Creative Team, you’ll help define how both brands show up in the world. From digital experiences and brand campaigns to retail and event activations, you’ll turn insights into compelling creative that inspires movement and builds emotional connection.
If you live for endurance culture, understand modern visual identity, and can fuse performance with feeling, this is your chance to shape two category leaders.

ESSENTIAL FUNCTIONS:

Creative Leadership

• Lead design workstreams, ensuring creative consistently reflects each brand’s identity, audience, and channel.
• Drive seasonal campaigns, product launches, and omni-channel toolkits.
• Elevate brand expression through refined design systems, typography, imagery, and digital storytelling.
• Build presentation decks that clearly communicate creative direction and influence stakeholders.

End-to-End Design Execution

• Design across digital and traditional channels: paid and organic social, e-commerce, email, retail environments, events, and brand promotions.
• Develop concepts using AI tools to accelerate production and generate alt angles, product renders, retouching elements, and infographic components.
• Partner with the Group Creative Director, Brand Directors, and cross-functional teams to align creative with business objectives.
• Create shoot briefs for PDP and location photography to guide art direction and ensure consistency across brand assets.

Collaboration & Mentorship

• Work closely with the Group Creative Director, project manager, copywriter, and marketers to maintain cohesive storytelling.
• Provide art direction support on set and shape the visual language for both photography and video.
• Offer constructive feedback and mentorship to junior talent to maintain craft and consistency.

About You

• A craft-first designer who knows how to build brands through story, systems, and elevated design.
• Confident running projects from start to finish with minimal oversight.
• Culturally tuned in to sports, design, and fashion.
• A natural collaborator who thrives in cross-functional environments.
• Clear thinker with strong problem-solving instincts.
• Energized by endurance sports and motivated by creating work that inspires movement.

REQUIRED EDUCATION & EXPERIENCE:

• 6+ years of design experience in-house or at an agency.
• Background in active, outdoor, or performance categories.
• Strong portfolio showcasing design-led thinking across campaigns, digital, and brand systems.
• Advanced knowledge of Figma for digital design and scalable systems.
• Expertise in Adobe Creative Suite: Illustrator, Photoshop, InDesign. Premiere Pro is a plus.
• Strong typography, layout, and composition skills with a deep understanding of visual hierarchy and storytelling.
• Experience designing for e-commerce and performance marketing (paid media, social, email).
• Comfort using AI tools as part of creative workflow for ideation, production, retouching, and asset development (Firefly, ChatGPT, Nano Banana, etc).
• Familiarity with motion, storyboarding, and video direction is a plus.
• Experience with project management tools like Monday.com.
• Bachelor’s degree in Graphic Design or equivalent experience.