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Content Strategy Lead

Job title: Content Strategy Lead
Contract type: Freelance
Location: Atlanta, GA
Discipline:
Remote: No
Reference: 405509
Contact name: Mackenzie Keever
Job Published: January 01, 1970

Job description

Length of Contract: 4 months
Location or Remote: Atlanta, GA

Client Overview: Our client is an established American interactive agency. 

Position Overview: Our client is looking for a Content Strategy Lead for a 4 month contract. 

Responsibilities:

  • Oversight for content strategy deliverables such as digital ecosystem content audits, taxonomy, and content model 
  • Collaborates with other disciplines to provide thought leadership on content strategy and evaluate how audience needs / business objectives align in a future state site experience for our client.
  • Collaborates with clients to frame content strategy needs and opportunities to address their multi-audience needs and consult on options regarding digital strategy with many interrelated site experiences.
  • Facilitates analysis & synthesis of stakeholder interviews, user research findings, translation of consumer insights and business objectives into content strategy recommendations
  • Client relationship building
  • Cross-disciplinary idea generation and client co-creation sessions, including creating and facilitating content workshops
  • Leads estimation, scoping & project planning with content strategy deck.

Key Qualifications:

  • 8+ years of professional experience working on complex software, transactional or ecommerce experiences, with medium to large-sized teams, preferably in a cross disciplinary digital agency
  • 3+ years experience with large multi-site web channel discovery phase projects to define content strategy requirements for design phases
  • Familiar with best-in-class CMS and DAM platforms, working with tech discipline to evaluate  and how to implement with content strategy documentation
  • Successful at building, leading and mentoring support role content strategy team members
  • Expert at scoping and estimating content strategy deliverables and staffing needs
  • Capable of managing multiple projects and tracks of work within a big account
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