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Senior Media Planner

Job title: Senior Media Planner
Contract type: Full-time
Location: Atlanta
Discipline:
Remote: Yes
Reference: 422595
Contact name: Brittany Mitchell
Job Published: January 01, 1970

Job description

Salary: 75k
Type: Remote; Central Time Zone
Industry: Marketing + Advertising


Traditional TV, Print, Radio

Responsibilities:
  • Develop integrated media plans for our Tier 2 automotive clients
  • Facilitate the presentation and execution of media plans and manage revisions
  • Ensure media plan aligns with national/regional agency
  • Analyze media alternatives and make recommendations based on current strategic direction
  • Provide agency point of view on new media opportunities
  • Work closely with planning supervisor and account manager
  • Assist in training/mentoring of assistants and planners
  • Assist planning supervisor on department wide projects
Qualifications:
  • Seven years of relevant experience
  • Experience with media math basics, concepts and planning software
  • Outstanding written/verbal communication and organizational skills
  • Experience using syndicated research tools such as Scarborough, Nielsen, SQAD, as well as Reach/Frequency
  • Skilled in the use of Excel and PowerPoint
  • Ability to make presentations or interested in learning and honing these skills
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