Job description
Our client in the hospitality space is looking to hire a dynamic Art Director to join a growing team within an award-winning in-house creative collective.
*NOTE*: Hybrid 1-3 days/week in Kohler, Wisconsin. OK for candidates to be located in Chicago.
This passionate and motivated individual will be responsible for concepts, designs, and art direction for our client’s hospitality portfolio, which consists of an exciting and expanding group of businesses, including but not limited to: lodging, golf, wellness, culinary, local and events.
This is an opportunity to help build brands, and lead customers to uncover a new world of luxury. You will collaborate with copywriters, designers, artists, the photo studio, and business partners to help fulfill cross-channel initiatives. Your elevated aesthetic and bold thinking will ensure the continued evolution of hospitality brands across all major media and markets.
Responsibilities:
While a collaborative and flexible approach is key, the following cover the main responsibilities.
- Develop and present campaign concepts that go above and beyond strategic briefs.
- Execute a wide variety of elevated collateral (digital media, video, print, paid and organic social content, and more).
- Partner with the social media manager to ideate, champion, and produce sophisticated editorial content.
- Utilize a content creator mindset to develop fresh material that engages and delights customers.
- Provide clear direction for photo/video shoots, on and off set.
- Help to define brand guides and templates.
- Have a “less is more” mentality when approaching creative.
- Work with retouchers and editors–both internally and externally–to provide feedback and take assets to the finish line.
- Audit aging assets and manage new ones.
- Stay up to date on best practices; understand the nuances of paid & organic platforms.
- Manage multiple projects and deadlines with grace.
- Present clearly, take feedback gracefully, move forward.
- Occasional travel required to research and immerse in the properties.
Education and Experience Requirements:
- 5+ years of experience in advertising or an idea-led in-house agency
- 3+ years of experience on photo/video sets
- A portfolio that demonstrates innovative thinking, an elegant aesthetic, cross-channel campaign work, and cultural awareness
- Bachelor’s degree in a relevant field preferred
- A passion for the luxury and hospitality spaces, both personally and professionally
- Experience with motion; at a minimum, can export GIFs and add subtle movement to typography in post
- Willing to wear multiple hats and toe the line of art director/designer
- Solution-oriented, nimble problem solver, compassionate collaborator
- Understand the importance of details
- Clear and confident presenter, active listener
- Experienced in both print and digital mediums
- Experienced in Adobe InDesign, Photoshop, and Illustrator
- Experience with the Microsoft suite, especially PowerPoint and OneDrive, is a plus
- Experience in a video editing platform is a plus.
- Hospitality and luxury brand experience is a plus