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Digital Marketer

Job title: Digital Marketer
Contract type: Full-time
Location: Atlanta
Industry: Marketing
Remote: No
Reference: 439324
Contact name: Nikki-Taylor Massaro
Job Published: January 01, 1970

Job description

Digital Marketer Overview 

As the Digital Marketer, you will help elevate the brand’s digital presence and drive demand via digital campaigns. You will work closely with cross-functional teams to develop a paid media plan for social channels, identify partnership and activation opportunities, and ensure the brand message is articulated consistently across channels. Ideal candidates will be located within the greater Southeast US. 

 

Digital Marketer Responsibilities 

  • Drive and accelerate business growth through digital marketing initiatives by working cross-functionally with business, production, and creative teams 
  • Design, develop, and execute digital marketing campaigns across channels including email, paid & organic social, SEM/display 
  • Work closely with creative teams to create unique, eye-catching assets to be utilized across campaigns 
  • Employ storytelling capabilities to create an engaging, relatable, and authentic brand voice 
  • Develop regular output of content using target keywords to improve search rankings 
  • Conduct ongoing testing and analysis on all campaigns, make informed decisions that optimize performance 
  • Manage day-to-day operations that adhere to long- and short-term goals

 

Digital Marketer Qualifications 

  • Bachelor’s Degree preferred 
  • 3+ years in the digital marketing space 
  • 1+ year of paid social management experience 
  • Informed about SEO best practices 
  • Microsoft Office & Adobe Creative Suite proficiency 
  • Strong understanding of content calendars and scheduling 
  • Attention to detail and strong communication skills (both written and verbal)
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