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PPC Manager

Job title: PPC Manager
Contract type: Full-time
Location: Coral Gables
Industry: Marketing
Remote: No
Salary: 85K
Reference: 443079
Contact name: Kate Gilman

Job description

PPC Manager
Salary: $85K
 Coral Gables, FL
Hybrid: Work from home M, W & Fri. Work in office Tue & Thur.

Full Service Marketing Agency seeks a PPC Manager to work as a salaried employee.

The ideal person for this role is a self-starter given the infinite entrepreneurial opportunities within the department. It is critical that this person also be a team player given that we work in a collaborative team environment.

  • Trafficking of platform creative assets
  • Manage multiple paid digital media platforms and campaigns for the portfolio of agency clients.
  • Proficiency in being able to own the combined SEO/PPC offering for the agency as well as the tools required to run successful campaigns such as SEM Rush, Google trends, keyword planner tool, keyword volume, etc.
  • Knowledge of important search best practices as creative best practices to assist the creative team in developing high performing assets.
  • Work with the internal team to ensure the digital campaigns are integrated in strategy and reflect the necessary KPIs to gauge performance.
  • Have working knowledge of not only the ad platforms, but Google Analytics and the overall e-commerce and SEO principles and best practices.
Campaign Management
  • Monitor delivery of multi-faceted ad campaigns to ensure successful execution
  • Communicate with Digital Media Team and sometimes Client presentations/meetings regarding campaign delivery, performance and/or optimizations
  • Maintain and troubleshoot daily reporting from internal and third-party sources through a variety of client dashboards
  • Assist the billing department with platform specific spend questions
  • Help team analyst in assembling monthly Client performance reports
  • Education/Experience
  • Bachelor’s Degree in Business, Marketing, Analytics or IT
  • 5+ years of proven experience with online ad trafficking, ad serving, and reporting
  • Google and Blueprint certified
Knowledge, Skills, and Abilities
  • Spanish/English preferred: please highlight if you are bilingual
  • English a must
  • Ad agency experience or comparable experience preferred
Equipment/Software Used
  • Google Documents, Slides and Pages
  • Familiarity with Google Looker/Data Studio or other Dashboard Reporting Tool
  • Google DV360, AdWords and Google Analytics 4
  • Mac OS skills - the department is Apple based
  • Doubleclick DART or another ad server as well as DSP experience
  • Experience with HTML, JavaScript, Rich Media and graphics tools, such as Photoshop and Illustrator tools preferred, but not required
Expired job
Expired job

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