Job description
Our client is growing and looking for a Program Manager to join their team.
Direct hire / full time
Hybrid – Onsite 3 days in Laguna Beach
$80-$100k
Overview:
We are looking for a Program Manager to join our team to manage a lead generation Program, which is a collection of several individual programs.
The lead generation Program is designed to offer client’s with certified lead generation tools that can be plugged into their website, giving them more opportunities to connect with online shoppers and drive interest and conversion. As the Program Manager, you will be responsible for all aspects of the program and will be responsible to deliver on the program goals and strategy for clients.
The job responsibilities include, but are not limited to the following:
Program Awareness and Communication: Communicate all program details, changes and actions required to certified program vendors, client, and regional teams
Program Growth: Drive program growth through improvements to KPIs, enhancements to the program strategy & tactics, and identifying / consulting the client on overall program enhancements
Client Relations: Manage client relationships, and proactively engage them, while serving as the SME for across all digital channels with a focus on digital tools & website
Measurement: Lead the effort to define, measure, and tell the story of digital tool conversions and effectiveness
Reporting and Analytics: Define, measure and manage the program performance through use of analytics and reporting tools and provide client key insights on performance of content
Vendor Integration and Management: Manage vendors to ensure they are meeting program benchmarks, adhering to brand and program standards, servicing in-program dealers as expected, maintaining required integrations and delivering all required reporting in a timely manner
Account Planning: Map quarterly goals to track key initiatives and program goals are being met
This is a client facing role which requires a polished and professional demeanor and the ability to lead meetings and present to teams/groups
DESIRED SKILLS & EXPERIENCE:
3+ yrs. Account Management experience with a proved track record of success
Must understand and excel in the consulting environment and how to engage clients with a “can do” attitude
Need a solid understanding of the digital marketing landscape, automotive digital marketing background is preferred by not required
Detailed & functional expertise in Microsoft Office Suite, with an advanced skill set in Microsoft Excel (i.e. creating complex spreadsheets, including use of Pivot Tables and graphs)
Must be self-motivated, possess strong phone skills and be able to thrive and multi-task in a busy environment
Excellent communication and presentation skills are expected
Project management skills: ability to juggle multiple projects, adapt to changing/conflicting priorities, and breakdown strategy into work tasks
Implementation experience with analytics platforms such as a web reporting tool and tag management software is a plus
Experience with ecommerce and automotive dealer operations is a plus
Critical thinker who can problem solve
Excellent written/verbal communication
Ability to work independently and is a motivated self-starter
Detail-oriented and organized
College degree is a requirement