Job descriptionOur client, a PR agency focused in Fashion and Beauty, is looking for a Sr. PR Manager to support their growing team!
This role is on site, Los Angeles, Mid City
Full Time, Salaried, DOE, client is open to candidates at various levels
Candidates with Fashion, Lifestyle or Beauty experience preferred!
• Develop and execute strategic public relations campaigns for beauty clients to increase brand awareness, media coverage, and positive public perception.
• Build and maintain strong relationships with beauty editors, influencers, bloggers, and industry professionals to secure media placements in relevant publications and platforms.
• Craft compelling press releases, pitches, and other written materials that effectively communicate clients' brand messages and storylines.
• Identify and capitalize on emerging beauty trends, industry events, and product launches to generate media opportunities and coverage.
• Monitor media coverage and track PR campaign effectiveness, providing regular reports to clients and internal stakeholders.
• Stay current with beauty industry news, trends, and competitors to provide strategic insights and recommendations for clients.
• Handle media inquiries and interview requests, preparing clients with relevant talking points and media training when necessary
• Manage and coordinate photo shoots, interviews, and other media-related activities to ensure seamless execution.
• Assist in crisis management and issue resolution by providing timely and appropriate responses to negative media coverage or public relations challenges.