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Storytelling Copywriter, Fashion

Job title: Storytelling Copywriter, Fashion
Contract type: Freelance
Location: City of Industry
Industry: Creative
Remote: No
Reference: 465438
Contact name: Megan Bumgarner

Job description

Our client, a fashion brand, is looking for a Storytelling Copywriter to join the team. The candidate should have at least 5 years experience writing copy for B2C company with brand narratives. Ideal candidates have SEO experience too!  Candidates must be OK working 5 days on site and transitioning to a hybrid role.
Candidates do not need to have experience writing fashion, but nice to have.

City Of Industry, Mostly onsite, some hybrid flex
FL, Ongoing project no set end date
9-6pm, 40 hrs a week
Pay - $38hr, maybe some flex

Key Responsibilities:
- Develop storytelling/narrative copy to provide consumers with an understanding of how unique our products are, our longevity and growth as a brand, and how are products are made
- Develop engaging and persuasive copy for marketing materials including product descriptions, website content, social media posts, email campaigns, advertisements, and other promotional materials.
- Collaborate with cross-functional teams including designers, marketers, and product managers to ensure consistency in brand messaging.
- Conduct thorough research on target audience demographics to create tailored messaging that resonates with customers' needs and desires.
- Craft clear and concise copy that adheres to the company's tone of voice guidelines while maintaining grammatical accuracy.
- Edit existing copy for clarity, grammar errors or inconsistencies as needed.
- Stay up-to-date with industry trends as well as competitor activities to ensure our messaging remains competitive.

- Bachelor's degree in English Literature/Communications/Marketing or related field preferred.
- Proven experience working as a Copywriter or similar role within an e-commerce or retail environment.
- Exceptional writing skills with demonstrated ability to write compelling copy for various marketing channels (portfolio required).
- Strong understanding of SEO principles for optimizing web content is desirable.
- Proficient knowledge of grammar rules with excellent attention to detail.
- Familiarity with social media platforms such as Instagram/Facebook/Twitter is advantageous.

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